The Indian market offers a broad range of opportunities for New Zealand based international education providers:
Customised training programmes for upskilling and professional development are appealing to the private sector seeking to strengthen business and commercial outcomes.
India’s goal of skilling 500 million people by 2022 articulates a substantial need for technical and vocational education and training.
With 65 percent of its population under the age of 35, and a high rate of underemployment, India looks to train and skill several million youth each year, with construction and agriculture among the two key focus areas for improvement – areas that align with New Zealand’s expertise.
Twinning arrangements and partnerships continue to spark interest with quality education institutions in India and present excellent opportunities for New Zealand providers to share best practice, build capacity and raise the profile of New Zealand among potential students.
Corporate Social Responsibility (CSR) in India commits business to contribute to sustainable economic development, and the opportunity for New Zealand relates to CSR strengthening skills development to address challenges in India’s labour market.
ENZ’s team in India has implemented an on-going powerful marketing and media campaign in India which is aligned to each activity and event in the market. New Zealand providers are invited to share their good news stories, information about their events and visits to India so the ENZ team can link associated media activity with messages about New Zealand education.