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'Ask New Anything' campaign update
ENZ’s most technologically sophisticated campaign yet, ‘Ask New Anything’, is now live and we invite New Zealand education providers and ENZ Recognised Agencies to join us.
Aimed at prospective students, ‘Ask New Anything’ takes 100 questions frequently asked by international students considering New Zealand as a study destination and provides unscripted video responses from real international students, sharing their first-hand knowledge of studying and living in New Zealand.
All 100 Q&A videos are available on YouTube for New Zealand education providers and ENZ Recognised Agencies to use in your own marketing. The hero video, featuring a series of students answering the question “What surprised you about studying in New Zealand?” is available for download on the ENZ Brand Lab.
Digital media advertising will run for the next six weeks in 14 key markets: Brazil, Colombia, France, Germany, India, Indonesia, Italy, Japan, Korea, the Philippines, Thailand, the United Kingdom, USA, and Viet Nam. We encourage you to make use of the content and to leverage the campaign during this time.
- Explore the Ask New Anything campaign page
- Read more about the campaign and how to leverage it
- Browse campaign assets on the Brand Lab
By interacting with Tohu - the Study in New Zealand chatbot, or directly with current students through Instagram Live events and on a new Facebook group, prospective students can ‘Ask New Anything’. The chatbot technology, use of social channels and content localisation mean every prospective student will have a unique and personalised experience.
At time of writing, these Q&A videos are currently trending on Tohu:
- What are New Zealanders like?
- Are there any postgraduate training opportunities in New Zealand?
- What’s the learning style like at New Zealand schools?
- Are the facilities high quality in New Zealand?
- How many different cultures are at a New Zealand school?
The bespoke ‘Ask New Anything’ campaign was launched in China this week, using China-specific technologies and platforms. Read more about the China campaign on the ENZ corporate website.
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Wellington International Students Excellence Awards showcase the value of international education
Established in 2016, the Wellington International Student Excellence Awards, held by WellingtonNZ, recognise high-achieving international students based in the Wellington region.
Awardees included Academic Excellence Award winner and Whitireia NZ/WelTec student Matthew Hitchener from England, who was honoured for his project introducing pelvic binders to paramedic services in Wellington. Pelvic binders are commonly used overseas to compress the pelvis to prevent bleeding in those with a pelvic fracture. After a successful trial on a LifeFlight helicopter, the binders will soon be launched on all Wellington Free Ambulances.
WellingtonNZ Workforce and Business Growth Manager, Matt Carrere, says the awards show both what the Wellington region can offer international students, as well as the vast contribution students make to the region in return.
“Wellington is an interconnected, social and diverse region where international students learn and thrive. It’s unsurprising that many choose to remain here after their studies to pursue a career.”
The awards also recognised individuals and organisations that work to welcome international students to the region.
PhD candidate at Victoria University of Wellington, Anna-Marie White, received the Internationalisation Award – Domestic Student for organising regular PhD writing workshops (or ‘bootcamps’) with international students.
She was nominated by a group of PhD candidates from around the world, who said: “Anna has expressed her manaakitanga to her international friends and has increased our feeling of home, our love of New Zealand, and our passion for our research. Bootcamp will always be the highlight of our PhD studies, and Anna is a member of the Wellington community that you can be incredibly proud of.”
This year’s Internationalisation Workplace Award went to Wellington tech company MarginFuel for offering employment and internships to 20 international students and graduates.
“MarginFuel offers the students opportunities to further their careers, and in return we have found the students are intelligent, hard-working and add a rich layer to our team culture,” CEO Andrew Pascoe says. “New hires especially comment on how culturally diverse we are, and how this adds so much to the organisation.”
For the full list of winners, visit the WellingtonNZ website.
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Opening new doors for Chilean teachers of English
Two groups of 20 Chilean teachers of English recently spent time at two New Zealand universities, studying diversity and inclusion in the classroom and learning more about the Kiwi style of teaching.
The first cohort, from Chile’s Araucania region, went to the University of Waikato’s Institute of Professional Learning. They were the third group of teachers funded to travel here by Araucanian local government.
University of Waikato Associate Director of International Education and Development, Chris Henderson, describes their programme as “genuinely collaborative”.
“As our relationship with the Chilean Ministry of Education has developed, we progressed from delivering an off-the-shelf programme to co-creating a teacher development intitiative that is bespoke and unique to Chilean teachers’ needs,” he says.
"Our unique point of difference is our inclusion of Māori language and learning methods in mainstream classrooms. This is something our Chilean teachers aspire to achieve for their Mapuche [indigenous] learners. As such, we can inspire possibilities and introduce methodologies that will support their journey."
The second cohort spent four weeks at Massey University in Palmerston North. Funded to come here by the Chilean Ministry of Education’s Programa Ingles Abre Puertas (English Open Doors) programme, their members came from all over Chile.
This course featured classes on pedagogical innovations that promote student-centred instruction, as well as visits to local schools, practical workshops and a two-day stay on a local marae.
One student commented: “Not only this course taught us content, but also it engaged me with your culture. How am I going to learn about New Zealand education if I didn't know anything about you? I feel your culture, traditions and daily lifestyle are now part of my life; I feel I fully understand your system and how to apply it in my own reality. Thank you for making this experience as unique as I thought it would be.”
ENZ Senior Market Development Manager, Javiera Visedo, says she is delighted to continue working with the Chilean Government on teaching initiatives like these.
“Chile and New Zealand are like-minded partners and the education linkages get stronger and deeper every day,” she says. “These groups are perfect examples of the work we have been doing in Chile aligned with our International Education Strategy, and we definitely expect more to come.”
For enquiries regarding opportunities like these in Chile, contact Javiera via email: javiera.visedo@enz.govt.nz.
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From the CE: Telling the world New Zealand is open for business
Our purpose was to promote New Zealand’s world-class education and share the message that New Zealand is open again for international students. Travelling with the Minister opened many doors for us and led to useful media coverage in all three partner countries.
In Denver, USA, Minister Hipkins spoke at the plenary session to open NAFSA, the world’s largest international education conference. Te Pūkenga used the NAFSA event to launch its international education strategy, and ENZ launched the sector’s I AM NEW global marketing campaign. We met with senior officials to reaffirm New Zealand’s partnership commitment to the Gilman scholarships, which enable students of limited financial means to study abroad. We also met with NZ EdTech companies, including ImmerseMe, which uses virtual reality to teach languages. The company signed a 7-year partnership agreement with schools in the area during our visit.
The next stage of the trip was Brazil. In São Paulo we explored the possibility of English language study in New Zealand for school students with government Ministers; met with the São Paulo Research Foundation to support the growing NZ- São Paulo research engagement; and met with key education stakeholders from three São Paulo Universities: USP, UNESP and UNICAMP.
New Zealand is celebrating 50 years of diplomatic relations with Chile this year, and our visit to Santiago included meeting with Chile’s Minister of Science, Technology, Knowledge, and Innovation, and with Kiwi alumni. We signed two separate Education Cooperation Agreements – with Chile’s Minister of Education, and with the Council of Rectors of Chilean Universities. We also visited Universidad Diego Portales, which has a long history of collaboration with NZ EdTech company, ADInstruments, whose technology has been implemented as part of the university’s educational model.
We were warmly received everywhere, and there was a high level of interest in New Zealand. It was great to reconnect with Kiwis offshore, and with alumni, agents and others who have a genuine interest in building relationships with New Zealand – and to be able to support their efforts in person at a wide range of events.
In other news, the recipients of the recent round of Prime Minister’s Scholarships to Asia and to Latin America are close to being finalised. That round of scholarships, which was solely open for group applications, will soon be followed by the opening of a second round of awards, this time focussed solely on individual applicants. Again, we will be seeking to encourage applicants from a wide range of backgrounds particularly Māori and Pasifika applicants. In anticipation of the next round, we encourage everyone to check out the alumni stories and other useful information on our scholarships website here.
Whāia te mātauranga hei oranga mō koutou – Seek after learning for the sake of your wellbeing.
Grant McPherson
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Getting to know the Chinese government education agencies
To introduce Michael Zhang, incoming Regional Director Greater China and to farewell outgoing director Miranda Herbert, the China team at Education New Zealand Manapou ki te Ao (ENZ) met with key education agencies in Beijing in October 2022.
“The meetings were an opportunity to reaffirm the long-term good relationship between New Zealand and Chinese government education agencies,” Michael Zhang says.
“We were able to share updates about recent work, hear from each agency about their plans, and discuss possible opportunities for future collaboration with New Zealand institutions.”
Ministry of Education, People’s Republic of China (MoE)
The Ministry of Education is the key government body responsible for the development of China’s education system, from early childhood education through to higher education. Key focus areas include the development of national strategies, policies and plans for education reform and development.
The Department of International Cooperation and Exchange coordinates the Ministry’s engagement with foreign countries. The Department’s key functions include:
- Managing and guiding international education cooperation and exchanges
- Drafting guidance and policies for the management of Chinese students studying abroad, international students studying in China, Chinese-foreign cooperative joint ventures and schools for foreign children
- Supervising international cooperation and exchanges in the education sector
- Guiding the work of education departments/divisions in Chinese embassies/consulates
- Planning, coordinating and guiding the teaching of Chinese as a foreign language
- Conducting educational cooperation and exchanges with the Hong Kong Special Administrative Region, the Macao Special Administrative Region and Taiwan Region of China.
L to r: Rosemary An (ENZ), Kieran Knight (MFAT) Director You Jia (China MoE), Deputy Director-General Chen Dali (China MoE), Director-General Liu Jin (China MoE), H.E. Clare Fearnley (NZ Ambassador to China), Michael Zhang (ENZ), Miranda Herbert (ENZ)
New Zealand’s Ambassador to China, Clare Fearnley, hosted a lunch on 27 October 2022, for China Ministry of Education Director-General Liu Jin and his team, in partnership with ENZ.
Both sides emphasised the value and warmth of the bilateral education relationship, underpinned by a long history of cooperation and several recent milestones despite the challenges of COVID.
There was strong interest to build on the positive ministerial engagement in August and the upcoming 10th Joint Working Group in late November, including hopes for high-level visits next year in both directions. Opportunities to engage with China MoE include high-level visits, and policy advice through ENZ’s China team.
Chinese Service Centre for Scholarly Exchange (CSCSE)
Initially founded in 1989, CSCSE is a public organization under China Ministry of Education (MOE). CSCSE specialises in offering professional services for international scholarly exchanges, including Chinese students and scholars studying abroad, returnees from overseas, and international students and scholars coming to study in China.
CSCSE is also dedicated to promoting the internationalisation and capacity-building of Chinese higher education institutions, as well as improving education resources through international exchanges and collaboration.
CSCSE is the only official organisation that provides overseas credential evaluation and recognition services in China. The statement of comparability of overseas qualifications issued by CSCSE is widely recognised by Chinese employers and institutions from various sectors. CSCSE is an active member in the international education community, facilitates global talent mobility and improves international recognition of qualifications. CSCSE has long-term partnership with foreign qualifications authorities, including NZQA.
CSCSE manages and executes the China International Education Exhibition Tour (CIEET), which New Zealand has regularly attended in past years. CSCSE also organises the China Study Abroad Forum in March each year, in which ENZ is a regular speaker and participant.
L to r: Xu Chenxing (CSCSE), Director Yu Haiying (CSCSE), Miranda Herbert (ENZ), Deputy Director-General XIA Jianhui (CSCSE), Michael Zhang (ENZ), Rosemary An (ENZ)
Opportunities to engage with CSCSE include student recruitment fairs, study in China, international conferences, verification of foreign credentials, and transnational education programmes.
China Education Association for International Exchange (CEAIE)
CEAIE was founded in 1981 as a not-for-profit organisation to encourage international exchange and cooperation. It is a key organisation in facilitating foreign engagement with the Chinese education system.
Headquartered in Beijing, it has provincial associations for international exchange in 31 provinces, autonomous regions and municipalities in China, as well as local chapters in 16 major cities. It has relationships with more than 170 education organisations in more than 50 countries (including Universities New Zealand). CEAIE has been granted Special Consultative Status with the Economic and Social Council of the United Nations and has established official relations with UNESCO.
Every year in October, CEAIE organizes the China Annual Conference for International Education (CACIE), and the China Education Expo (CEE) both of which ENZ attends. New Zealand was designated Country of Honour at the 2015 conference and expo, which has provided remarkable marketing exposure for New Zealand education. Miranda Herbert from ENZ attended CACIE in October 2020 as a VIP guest and delivered a keynote speech, and in 2021 received a prestigious award recognising ENZ as an ‘outstanding international partner’. Among its activities, CEAIE supports major people-to-people dialogue and exchange mechanisms with partner countries and provides quality assurance services for China-Foreign cooperative transnational education programmes.
Currently, there is strong collaboration between the New Zealand education sector and CEAIE, and their initiatives across various sectors. The university sector held the 5th NZ-China Higher Education Forum with the support of Universities New Zealand and CEAIE on 10 November 2022. CEAIE also expressed interest in collaborating with the New Zealand school sector around Sister School Programmes and exploring opportunities to facilitate Leadership and Capacity building. ENZ is following up with CEAIE on the leadership opportunities and plans to run an Expressions of Interest process once more details are available.
Opportunities to engage with CEAIE include student recruitment fairs, conferences, school cooperation, training, and Quality Assurance for joint programmes.
Positive meetings were also held with other agencies affiliated to China MoE, including the China Center for People-to-People International Exchange (CCIPE) and China Scholarship Council (CSC).
CCIPE highlighted the growing strength and success of our Early Childhood Education Symposium, while CSC emphasised their desire to see increased numbers of Chinese scholarship students choose New Zealand for their studies, particularly at PhD level. All eight New Zealand universities have signed MOUs with CSC. New Zealand students can also study in China on fully-funded scholarships, by applying directly through CSC. There are programmes in English and Chinese: CSC Scholarships | China Scholarship Council | Chinese Government Scholarships (chinesescholarshipcouncil.com)
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Inviting expressions of interest for the Tokyo Global Friendship programme
For the fourth year in a row, Education New Zealand Manapou ki te Ao (ENZ) is pleased to invite expressions of interest (EOI) for the opportunity for eight students (ages 14-18) and one teacher to join the Tokyo Global Friendship programme hosted by Tokyo Metropolitan Board of Education from 4-11 July 2026.
Tokyo Global Friendship Programme | 4 – 11 July 2026
Teachers are invited to submit a group EOI (one application per school) by Friday 6 March.
Note:
Schools must be signatory to Code of Pastoral Care.
The accompanying teacher must be from the same school as the students and will need at least conversational Japanese.
Students and the accompanying teacher must be New Zealand Citizens and have a valid passport, with a minimum of six months available from the date of travel, before expiry.When will teachers be notified on the status of their school’s EOI
Teachers who submit a completed EOI for their school by Friday 6 March will be notified by Wednesday 11 March if successful. They will have until Thursday 2 April to submit their full application form which will be sent on to the Tokyo Metropolitan Board of Education.
Visit this link to read FAQs before submitting an EOI
Visit this link for an overview of the programme and to submit your EOI
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NZ-GRADS scholars come together at annual science meeting
The NZ-GRADS programme awards scholarships to students from developing countries who are passionate about researching topics related to greenhouse gas emissions from agriculture systems, primarily livestock. The scholarship programme is funded by MPI and managed by Education New Zealand Manapou ki te Ao (ENZ).
The seven scholars were supported to travel to Wellington by MPI, while ENZ organized the travel and scholar engagement for the day. This event not only allowed scholars the opportunity to hear cutting-edge research relevant to their own fields, but to also to connect with each other, and fellow scholars and researchers. The scholars are currently studying towards their PhDs across the motu at the University of Auckland, Massey University, the University of Waikato, the University of Otago and Lincoln University.
ENZ Director Scholarships Carla Rey Vesquez said getting the scholars together in-person enabled lively discussion between the scholars and attendees.
“I was delighted to witness the excitement and ideas emerging from the conversations. The NZ GRADS scholars are a vibrant group of people dedicated to creating a greener future both in New Zealand and back home.
“Attending in-person was critical in cementing their understandings of research in their own fields and the wider science community in New Zealand,” she added.
The event was very well received by scholars, with Kirill Bogdanov commenting “this was an excellent experience to be around people who support science and especially listen to the questions they asked - it is valuable to know what the investors expect from your research.”
“New Zealand is giving me a marvellous opportunity to perform high-quality research, communicate with interesting people, and be on my own adventure in a land far, far away,” he added.
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Prime Minister’s Scholarships to study in Asia and Latin America announced
Education New Zealand Manapou ki te Ao (ENZ) Chief Executive Grant McPherson, today announced the names of 111 New Zealanders who will travel to destinations in Latin America and Asia for an international education experience on a Prime Minister’s Scholarship for Asia (PMSA) or Latin America (PMSLA).
Funds awarded for individuals in this scholarship round total $1.5 million.
The individual recipients are the second round of scholarships to be announced this year. The earlier round of scholarships was awarded to groups.The recipients will undertake study, research and internship programmes in fields such as business, language, indigenous rights, sustainable development and architecture for a minimum period of four weeks (Latin America) and six weeks (Asia) up to two years. The top Latin America study destinations for this round are Chile and Colombia, with Japan and the Republic of Korea most popular destinations in Asia among scholars.
“The merit of our scholarship applicants continues to be impressive – we are proud to offer this opportunity for people to develop their inter-cultural skills, build networks and enjoy experiences abroad,” said McPherson. “We know they will make us proud to have them representing New Zealand in this important time of rebuilding and reconnecting with overseas partners.”
“Interest for this programme continues to grow, building collective skills and understanding of different cultures helps our country show leadership in matters of significance for Asia and Latin America regions.”
Māori Participation lifts significantly
A group of Māori Prime Minister’s Scholarship alumni, Te Kāhui Kaupapa, have been working to raise access and participation for Māori. Participation in this round increased to 22% for PMSA and 17% of PMSLA recipients, compared to an average of 5% for PMSA and 8% for PMSLA rounds in 2016 to 2019. This is part of a wider programme of work to ensure the scholarship programme is more accessible to all New Zealanders over the age of 18, and that it delivers on our Te Tiriti obligations.
The Prime Minister’s Scholarship programme aims to strengthen New Zealand’s ability to engage with key Asian and Latin American trading partners, improving the internationalisation of indigenous communities, New Zealand tertiary institutions, showcasing the strength and quality of New Zealand's education system and enhancing inter-cultural awareness and connections between New Zealand and other countries. The scholarship offers flexible funding to support both short and long-term programmes including study abroad / exchange, internships, postgraduate study, and language programmes.
The scholarships programme is funded by the New Zealand Government and administered by ENZ.
The PMSA was launched in 2013 and extended to Latin America in 2016. To date, there have been 2,879 PMSA and PMSLA scholarships awarded.
There are two scholarship rounds each year, and applications for the next individual round will be held in August 2023. Many of the awardees are enrolled in universities across New Zealand, but this is not a requirement for the scholarship. Any New Zealand citizen or permanent resident over 18 can apply for a PMSA or PMSLA.
More information on the application process can be found here.
A full list of this round of scholars can be found here.
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MyStudy NZ WeChat mini programme gets a refresh
MyStudy NZ is our intelligent matching tool which matches prospective students to courses and institutions in New Zealand based on a set of questions and areas of interest. It can be found on www.studyinnewzealand.govt.nz for our western markets.
However, for our China market who predominantly use WeChat, we developed a mini programme for them in November 2018.
The new version of the mini programme continues the original smart matching, but is more user-friendly and personalised, making it easy for students to obtain official information about application.
How is 2.0 better than 1.0? We believe it’s better in eight different ways:
- Social sharing enabled – Prospective students who come across their dream school can now share it to a WeChat friend or group chat immediately. The recipient can open the mini programme and view the details of the school as well.
- One-click authorisation – Students won’t have to fill in all the details to become a member anymore. With one click, prospective students can authorise their WeChat accounts to become registered MyStudy NZ members.
- Clear living costs displayed – Once prospective students get a match, they can expand and view the annual living costs in a pop-up window.
- You can see the latest content with added filter – Without registering, students can view the latest OA articles and filter based on views or posting date.
- UX (user experience) optimisation – Users can now choose paths when entering the mini programme.
- Complete UI (user interface) update – To remain consistent with the refreshed ‘I am New’ brand.
- New notifications – Push notifications will be sent to remind students to register, do course matching, bookmark favourite schools and talk to them.
- Speed optimisation and no more errors – We have done some coding optimisations and upgraded our server so the mini programme will load faster and users shouldn’t receive any more error messages.
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English New Zealand announces new chair
Darren, who is the managing director and co-owner of Languages International, previously served as English New Zealand’s chair from June 2012 to 2015.
English New Zealand chair Darren Conway.
“I was planning for something much more relaxing than stepping back into the chair’s role at English New Zealand,” he said.
“But these are unprecedented times and I’m happy to take up the challenge. I hope that my experience and advocacy can help English New Zealand lead the sector out of the current crisis. We can make a useful contribution to the recovery of the New Zealand economy, but we need both judicious and timely support and clear communication from the government, and that’s where our initial focus will be.”
English New Zealand say they greatly appreciate the contributions that Wayne, also the group principal for ICL Education, has made during his tenure.
“It has been a privilege to represent the 22 members schools and I have appreciated the opportunity to engage with government and non-government stakeholders, raising the awareness of what we do and advocating on members’ behalf,” Wayne said.
“We have long argued that our quality and experience be recognised by government agencies in a meaningful way - in the way the export education levy is determined, in the way our sector is quality assured, and in the way our English language courses are categorised.
“To that end, I was very pleased by the recent cabinet paper proposing legislative changes allowing for recognition of ELT as a separate sub-sector and opening the door to achieving these goals.”