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A taste of New Zealand
Kicking off on 20 May, proceedings got underway with an invitation-only event, hosted by New Zealand’s Ambassador to the Philippines, David Strachan.
ENZ engaged a number of successful New Zealand alumni for media interviews and delivered a keynote presentation to a highly engaged crowd at the Glorietta Mall, Makati City venue.
The ENZ booth was particularly busy over the three days. A number of prospective students came prepared with specific questions, with many focusing on postgraduate study options.
The Experience NZ event also coincided with the celebration of 50 years of diplomatic ties between New Zealand and the Philippines.
This event was the latest in a series of in-market ENZ activities in the Philippines. It followed a successful agent seminar in Manila earlier this year.
A second agent seminar is being held in Cebu on 14 July and is now open for registration.
Upcoming events
Event registrations closing Latin America. Registration for events in Brazil, Colombia and Chile close on Wednesday 27 January. Register now.
Event changes
Saudi Arabia: With IECHE 2016 having been cancelled, providers with an interest in this promote market should consider alternative marketing events.
Upcoming events
Indonesia. Karmela is getting ready to welcome our institutions to the ENZ Fairs in Surabaya and Jakarta at the end of the month. With promotions only just beginning, we already have a good number of students registered to attend the fairs.
Saudi Arabia: Education exporters focused on in-market delivery in Saudi Arabia may be interested in attending the Ta’leem 5th International Exhibition and Forum on Education (IEFE) in Riyadh on 12-14 April 2016.
2016 Event Calendar
We have brought together a great line up of onshore and offshore events for you to participate in this year. Check out the 2016 Event Calendar for events in your priority markets.
NZIEC 2016 nearing capacity
NZIEC 2016 features 36 breakout sessions over two days. Four breakout sessions are now at capacity and closed to new registrations. Others are nearing capacity.
Interest in our market Q&A sessions has been so strong we’ve moved these sessions to breakout rooms. These sessions will now feature a slightly longer presentation before opening to your questions.
Stay tuned to e-news for further updates on conference, including the launch of the conference app in August.
Book your accommodation and confirm your registration today to avoid missing out on the international education event of the year. Register now at www.nziec.co.nz
2016 International Student Experience Survey for PTEs and English language providers
Find out how your institution performs compared to national and international benchmarks in terms of:
• overall satisfaction and recommendation
• the arrival experience – satisfaction with the arrival experience in New Zealand and at their institution
• the learning experience – satisfaction with their course of study, subject choice, learning environment and resources
• the living experience – satisfaction with such things as accommodation, living costs and day-to-day life
• support services – satisfaction with support services.
If you participated in the 2012 or 2014 studies, see how your results have changed over time.
Participation in the study is free for institutions. If you would like to take part, please complete the registration form as soon as possible but no later than 7th October 2016.
More information about the 2016 International Student Experience Survey (including reports from the 2014 study) is available in the Frequently Asked Questions document.
Or, please don’t hesitate to contact Kyla Steenhart, Director, i-graduate New Zealand for more details – kyla.steenhart@i-graduate.org or +64 21 857 054.
Say hello to the new, improved Brand Lab
Over the past quarter, ENZ's marketing team has been developing a new and improved Brand Lab system – due to go live tomorrow, Thursday 11 May.
ENZ Content Marketing Project Manager, Laura Lingard, said the site has many new features, all of which are much more user-friendly than the previous Brand Lab.
“The new site has been designed with the user front of mind, even giving guidance around the different types of assets and how these can be used to promote the benefits of a New Zealand education,” said Laura.
The new Brand Lab also has improved search functionality to make it easier for users to find what they’re looking for – as well as a suite of new assets including translated videos and artwork.
“The Brand Lab is a useful resource for providers to promote their individual education offering, and it’s also a way for the sector to work together to build a consistent brand story about New Zealand ,” said Laura.
What’s new about the Brand Lab?
- New range of videos (across different markets and languages)
- New range of brand imagery and stories (Think New)
- New range of university imagery
- 30 new student stories (case studies)
- New infographics (for social media)
- Translated sector stories
- Users can download low resolution or high resolution versions of images, and preview videos before downloading
- Users can share assets between users and send assets to non-users
- Users have increased access to a wider range of assets without needing to request permission
All current Brand Lab users will be sent an invitation to the new site on Thursday 11 May – you will need to re-register due to the system being completely new. Please take the time to complete your registration (it’s quick!) so that you can access the new site.
If you can’t wait until tomorrow (we know how eager you must be to take a look!) you can sign up now by going to thebrandlab.enz.govt.nz
Alumni gather in Tokyo for the launch of NZACJ
ENZ celebrated the launch with a reception in Tokyo, joined by nearly 100 NZACJ members as well as Ambassador Stephen Payton.
Tip:

Alumni stories are a powerful way to promote an authentic study experience, and offer practical advice to prospective students
ENZ’s Senior Market Development Manager – Japan, Misa Kitaoka, and NZACJ’s Executive Director, Tomoyuki Amano, outlined ways members can support local education fairs, and give career counselling and guidance on university admissions for high school students.
Misa was pleased with the turnout and level of interest and support from the members.
“It was a fantastic occasion to connect former students of New Zealand and Kiwi residents of Japan, who share the same passion for promoting New Zealand as a study destination,” said Misa.
“Some of our guests travelled from Fukuoka, Osaka and Sendai to attend the reception and I was very inspired by their enthusiasm.”
Ambassador Peyton acknowledged the Japanese and Kiwi guests in the room, including members of the Australian and New Zealand Chamber of Commerce in Japan, Kea, the Japan Exchange and Teaching (JET) programme and the Prime Minister’s Scholars for Asia, for their contribution in promoting New Zealand in Japan.
Ambassador Payton addressing the room

Misa said the highlight of the evening was keynote speaker Sotaro Kawada, who received the dux award at Garin College in 2016 despite speaking very little English when he moved to Nelson five years ago. He will start a Bachelor’s degree in business at University of Edinburgh in September.
“Sotaro emphasised the opportunities and assistance he received at Garin College, which gave him the self-confidence to achieve his academic and personal goals,” said Misa.
“We had a videographer film the event and look forward to sharing these inspiring alumni stories soon.”

For details on membership and registration, visit the NZACJ webpage.
L-R: Yucheng Su, JET Programme Coordinator for International Relations, Ambassador Payton, keynote speaker Sotaro Kawada and ENZ’s Misa Kitaoka.
Meet Up at NZIEC
Meet Up sessions are informal opportunities to connect with delegates during the networking breaks on particular issues or topics.
How do they work? Simply suggest a topic or topics you’d like to discuss. We’ll collate the responses and coordinate the Meet Up topics and times. It will be over to you to strike up the connections and the conversations.
If you have a burning topic you’d like to talk to others about, let us know. Perhaps it’s homestay management, using technology in back of house operations or you’re in a sole charge position and want to connect with colleagues in a similar situation.

Whatever the topic, just let us know and we’ll do our best to include it.
We’ll publish a list of Meet Up sessions through the Conference App when it is launched next week.
Email your Meet Up topic suggestions to nziec@verve.co.nz
Please note: Registration closes on Friday 11 August. If you have not yet registered for NZIEC, please secure your place as soon as possible by visiting the NZIEC website.
ENZ event activities for 2018
There are two key student recruitment seasons. Depending on the market, these are March/April and September/October.
Confirmed events and dates will be published on the ENZ event calendar on 31 October. Event registration will open shortly after for events taking place during the first six months of 2018.
Please note: This is an overview and is subject to change. As such, it should only be used to help with high-level planning.
Global conferences/other major events:
NZIEC 2017 to be biggest ever
More than 700 delegates, presenters, exhibitors and sponsors will descend on SkyCity Convention Centre in Auckland to connect and discuss significant issues and opportunities for our industry.
“The fact that more than 700 delegates are participating this year is a ringing endorsement of the health of the industry,” says ENZ Chief Executive Grant McPherson.
“We’ve invested in NZIEC as a key initiative to bring all parts of our industry together to connect, exchange ideas and develop new ventures. This year’s theme is leadership, and we’re looking forward to two days of great presentations and stimulating discussions to drive the next phase of the industry’s development.”
This year’s conference boasts an amazing range of conference partners and exhibitors. Lead Partner BPO Intelligence will be showcasing its print and digital offerings for every stage of the international student lifecycle.
ENZ is delighted to welcome Vodafone New Zealand as Premium Partner. Vodafone is offering connectivity packages for international students that includes bonus data and calling offers as well as a greeting and transition service.
ENZ is also pleased to welcome the following partners to conference:
- Endeavour Education Services Ltd offers a range of services for institutions both seeking to undertake international recruitment and international students' work preparedness.
- IDP IELTS Australia joins NZIEC this year. It offers IELTS testing in more than 50 countries around the world, including 16 locations in New Zealand.
- Southern Cross Travel Insurance returns to NZIEC to showcase its affordable travel insurance options for international students and their families.
- The Embassy of the United States of America is our inaugural Country of Honour partner. We look forward to the Embassy team’s involvement during conference.
The PIE News returns as our official media partner, ISANA New Zealand joins us as programme partner, and we also welcome Ako Aotearoa, the National Centre for Tertiary Teaching Excellence.
But wait, there’s more! This year’s Expo Hall will feature a record 25 exhibitors. For a full list of exhibitors, check out the conference app or website.
We look forward to seeing you at the international education event of the year!
Registration closed
While we are unable to accept any new registrations, you can still follow the conversation on Twitter with the hashtag #NZIEC.
Students experience a New Zealand classroom in Thailand
Approximately 600 fair visitors, including students and their parents, were given a glimpse into what life is like for New Zealand students.
The fair was also attended by the New Zealand Ambassador to Thailand, His Excellency Ben King, who presided over the opening ceremony and welcomed all the participants.
A popular exhibit was the New Zealand simulated classroom experience, which showcased New Zealand’s interactive and hands-on learning and teaching methods.
ENZ Marketing and Strategic Relations Manager – Thailand Chortip Pramoolpol, said the simulated classroom experience drew a great response from fair participants and was fully booked for each of the four sessions on offer.
“The simulated classroom experience targeted students aged 11 to 18 years old".
“With Facebook Live in one of the classroom sessions, we were able to reach 43,282 people!"
“The top five locations for people to engage with the Facebook Live stream were Bangkok, Auckland, Wellington, Metro Manila and Ho Chi Minh City.
“We also launched a new registration and lead management system at the fair, which will enable us and education institutions to continue to engage with potential international students,” Chortip said.