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• A Brazil market update

  This trend is mirrored here in New Zealand which has experienced growth from Brazil in all sectors over the last three years.

  In the following market update, ENZ’s Senior Market Development Manager, Ana Azevedo, and International Market Manager, Julian Ashby, talk about recent initiatives that shine a positive light on the Brazilian market.

  Internationalising postgraduate departments

  

  The opening of the Academic Cooperation Seminar. Seated from left: Professor Jose Alexander Araujo, CAPES, Professor Hernan Chaimovich, FAPESP, ENZ’s Ana Azevedo and Caroline Bilkey, New Zealand Ambassador. At the lecturn is emcee Mr Pedro Marchi, former director of LAE in Brazil.

  Following the recent hugely successful Latin American roadshow, ENZ hosted an Academic Cooperation Seminar – New Zealand & Brazil last month in Sao Paulo to promote collaboration between New Zealand and Brazilian universities.

  Five of the eight New Zealand universities attended, sending nine senior academics to the event. From the Brazilian side, 17 universities were represented by 38 academics and international staff.  

  Ana said the aim of the forum was to capitalise on the recent announcement by the Brazilian Federal Agency for Support and Evaluation of Graduate Education (their acronym is CAPES – which it should be noted is not the same as New Zealand’s CAPEs), which has established a programme to help internationalise Brazilian universities. The Program for Internationalisation of Brazilian Postgraduate Programs (BPP) is a successor to the earlier undergraduate programme known as ‘Science without Borders’.

  

  Professor Caroline Daley of University of Auckland

  CAPES is investing USD$350 million over the next four years to internationalise the universities’ postgraduate departments. Up to 40 Brazilian universities will be selected by CAPES to participate and proposals involving international partners are due in May. 

  For the next four years, this initiative will be the focus of the Brazilian universities.

  

  From left: Professor Roberta Campos, Federal University of Rio de Janeiro (UFRJ - COPPEAD) and Professor Suzane Strehlau, School of Advertising and Marketing, ESPM.

  The New Zealand Ambassador to Brazil, Caroline Bilkey, attended the forum as did representatives of FAPESP, the São Paulo Research Foundation.

  “Successful proposals could greatly enhance New Zealand’s engagement with the region,” said Ana.

  Ana acknowledged the support of the Ministry of Foreign Affairs and Trade in contributing funding and logistical support to ensure the New Zealand academics could travel to Brazilian universities after the event to solidify partnerships.

  Future Proof campaign shows high digital demand

  Interest from Brazilian students in New Zealand can be further seen through the results of the Future Proof campaign that is running on multiple ENZ channels.

  Brazil currently has the second most active users globally from the campaign with more than 10,000 views to the Study in New Zealand website and 1,000 referrals to New Zealand institutions’ websites.

  “This demonstrates that whilst the Brazilian audience is generally very happy to view content, they are also engaging with the message to a higher extent than normal,” said Julian.

  “The more we learn about Brazilian students from campaigns like this the more we can actively target those most receptive to our messages,” he said.

  Activating media in Brazil
  

  At the start of April, ENZ hosted two senior (rival) journalists from two of Brazil’s most influential media outlets, Exame and Folha de Sao Paulo, on a one-week trip through New Zealand.

  The journalists sought to answer two key questions:

  1. How had New Zealand become the #1 ranked country in the world for preparing students for the future?

  2. How had New Zealand made international education such an important industry?

  Julian noted the trip therefore provided an opportunity to highlight key messages to the Brazilian market.

  “The journalists visited and interviewed teachers, principals, students (both New Zealand and Brazilian), officials and lecturers across the state education system and the results have been very pleasing,” he said

  Some of the key observations about New Zealand’s education system from Fabio Takahashi of Folha de Sao Paulo were:

  Ask three before me
  Children are encouraged to ask their peers for help before approaching the teacher, the net effect of which frees teachers up for dedicated one-on-one time with students and demonstrates to students that teachers aren’t the only holders of knowledge.

  Learning & teaching same word in Maori (Ako)
  A common refrain from schools is that students aren’t there to be taught but to learn, and that teachers foster this from day one. Fabio latched onto the Maori word that symbolises this – Ako.

  Schools as staging grounds for tertiary study
  High schools provide a high level of autonomy to students in picking their own career path and mirrors tertiary study (choose courses, get credit). This is unheard of in Brazil.

  Freedom vs pets
  One of the most powerful interviews conducted was with a year 13 Brazilian student, who started off stating that NZ teachers were authoritarian and cold compared to the more ‘huggy’ first-name-basis Brazilian teachers. However, as the student talked, he began to reflect on how much independence and responsibility he had in New Zealand bringing him to the realisation that his life in Brazil was like that of a pet…his parents fed him, housed him, ran him around, made all his choices for him, while in New Zealand he was free to go where he liked if he could figure out how to get there and how to pay for it. You could see the pride he took in this epiphany that he was actually free and capable of making life choices.

  Toddlers with tools
  As you’ll see from the photo in the published article above, the other thing that impressed Fabio was the 4-year-olds armed with real saws and hammers!

  The answer then for how we do it was revealed through every level of the education system. Children are encouraged to be active learners and this is achieved through a national curriculum that allows flexibility for each community to adapt aspects of education to their own surroundings.

  Fabio produced a full-page article in the largest national newspaper in Brazil that fully articulates why New Zealand is the #1 country in the world for preparing students for the future. 

  Articles published to date include: “A paradise for learning”, “How teens build successful New Zealand businesses”, “These two MBAs in NZ have 100% employability”, “Brazilian lecturer and PhD student create start-ups in NZ”.

  The reach of Exame’s online readership is in the 20 million range whilst the print edition of Folha De Sao Paulo enjoys 300,000 subscribers.

  For comments or questions on this report, please contact Ana ana.azevedo@enz.govt.nz (Brasila-based) or Julian julian.ashby@enz.govt.nz (Wellington-based).

• Marketing toolkits

  On this page are links to a number of toolkits that you may find helpful as you look to market your education institution to international students. 

  Also, included are some toolkits to help you raise the profile and benefits of international education here in New Zealand. 

  Digital Boost

  This is a free self-directed online learning platform, packed with short videos, live events and expert advice to help you grow your business and thrive in today's digital world. https://digitalboost.business.govt.nz/s/?language=en_NZ

  NZ Story Toolkit

  On this website, you will find free resources including images, footage, brand videos, infographics, presentations, research and how-to-guides to promote New Zealand offshore. New Zealand Story | New Zealand Story Group (nzstory.govt.nz)

  Social Licence Toolkit

  Check out ENZ's communications toolkit that helps you tell stories about the benefits of international education to New Zealanders. The significant impacts of COVID-19 mean international education needs increased public support to rebuild and recover, so it can help our country to do the same. By using unified messaging and telling shared stories, we can create a new international education story that captures the hearts and minds of the New Zealand public. Communicating the benefits of international education - toolkit | ENZ IntelliLab

  Brand Lab

  The ENZ Brand Lab is a rich source of images, videos and other marketing tools to help our industry partners promote New Zealand education. Home | Education NZ Brand Lab | The ENZ Brand Lab

• From the CE: Building back New Zealand’s international education experience

  One of the highlights for me was experiencing a warm Southern welcome in Christchurch and Dunedin, in late August. It was useful to hear from a cross-section of key education providers and other education-related organisations about what’s top of mind for them. There was an opportunity to hear about their plans for the year ahead and discuss what’s being planned at Education New Zealand Manapou ki te Ao (ENZ), and how we can best support each other.  

  People expressed cautious optimism about inbound student numbers for 2022, saying they have adequate applications in the pipeline to be comfortable with progress (as much as 50% of pre-pandemic levels for some). They mentioned that the fourth border exception group of international students, Cohort 4, is having a positive impact on student numbers. Many of the recent arrivals had started their studies with New Zealand online in their home countries – a testament to the huge effort made by providers, with support from agents and our international teams, to continue reaching out to students and offering online study options while our borders were closed.  

  The visit ended with a Christchurch City Council and ChristchurchNZ mayoral welcome for around 140 tertiary international students, from across the wider Christchurch region – a memorable evening. 

  Another successful welcome for international students took place in September, hosted by the University of Auckland. Both Prime Minister Jacinda Ardern and Education Minister Chris Hipkins spoke at the event, in a clear demonstration of the government’s commitment to international students and international education.  

  This week I returned from a short visit to London and Barcelona, as part of ENZ’s plans to revisit all our key partner countries now our borders have reopened. The timing coincided with the annual EAIE Conference and Exhibition in Barcelona, which attracted more than 6,300 participants from over 90 countries. EAIE is the largest business-to-business conference and international education event in Europe. It provided a great opportunity to reconnect with key partners and other contacts, and to continue to let them know we are open to welcome students. You can read more about New Zealand’s pavilion at EAIE and the providers who took part in this month’s E-News. 

  In London, I had a series of meetings with key government and education sector contacts, including Professor Sir Steve Smith, the UK Government International Education Champion. A range of opportunities were discussed during these meetings, and we will follow up on these with the sector in New Zealand. I also met with journalists to promote a New Zealand education, including Times Higher Education and StudyTravel magazine. The final engagement of the London trip before heading off to Barcelona involved presenting an award at the PIEoneer Awards ceremony. The four awards won by New Zealand organisations that evening are covered later in this issue.  

  Finally, I’d like to thank everyone involved in the Asia Pacific Technical & Vocational Education and Training Forum, which took place from 14-15 September 2022. This online event, which is run in partnership between Te Pūkenga, Skills Consulting Group and ENZ, attracted more than 2,000 delegates from 60 countries, and has resulted in significant positive feedback. 

  In the spirit of Te Wiki o te Reo Māori I’d like to end with a whakataukī that highlights the importance of language: 

  Kia kaha, te reo Māori - Let’s make the Māori language strong! 

  Ngā mihi nui,

  Grant McPherson 

• What is ‘transforming to a more sustainable future state’?

  ENZ has been tasked with a programme of work that focuses on the diversification of education products and services. It forms part of the Government’s International Education Recovery Plan, under the “Transforming to a More Sustainable Future State” workstream. 

  Its overarching objective is to build sector resilience and diversify our offerings to broaden and enhance the value that international education brings to New Zealand over the longer term. This programme of work complements the Recovery Plan’s other focus areas, including early return of students and strengthening the system.

  Although the pandemic has accelerated it, the need for diversification through a greater range of innovative products and services was first recognised in the 2018 New Zealand International Education Strategy (NZIES) under Goal 2, ‘Achieving Sustainable Growth’.

  We now find ourselves in an environment that has already changed – we must respond to it, both in the short-term while borders are closed, and longer-term to build resilience against further big shocks.

  We have a big opportunity now to identify areas where New Zealand can develop new high-value, high quality offerings that are grounded in the unique strengths of New Zealand and our education providers, and to wrap our education system and offerings around those areas.

  Areas of focus

  It’s important to note that this programme of work is not just about exploring other modes of delivery or a big digital project headed by the Government. Under the Recovery Plan there are three areas of focus in the Diversifying Products & Services programme: 

  • Exploration, testing and development of new products and services, as per Goal 2 of the NZIES and the 2020 sector Future Focus Programme funding
  • Exploration of online platforms or partnerships, both to deliver online products but also to connect with audiences with a specific interest in online learning and/or online pathways to study in New Zealand
  • Offshore pathways that will enable learners to begin their New Zealand journey from their home country and then transfer directly into qualifications offered in New Zealand.

  We've already made a good start around our exploration of offshore pathway models with the Global New Zealand Education Pathways partnership with NCUK and New Zealand’s eight universities, launched December 2020.

  Our overall goal is to support our established model of in-bound mobility with new and different ways of learning and in the long-term grow the overall value of our industry. Additionally, we want to ensure we maximise international education’s contribution to New Zealand’s wider international connectedness.

  As Minister Mahuta said in a recent speech, “I believe that diplomacy is intergenerational in intent, where we put people, planet, peace and prosperity for all at the centre.”

  Our international education offerings across in-bound and out-bound mobility, including blended, online and offshore delivery, can all be key enablers of this wider vision for our people and planet.

  How are we going to do it?

  The project team is currently exploring ideas around both innovative means of connecting with audiences (i.e. technology and channels), but also ideas for the evolution of education products, services and experiences that we might offer to international learners. 

  As a first step, ENZ ran an envisioning workshop in December with a range of innovation leaders from across different industries. From this, we’ve gained a draft vision of direction for future product and service offerings, and identified a set of emerging strategic themes.

  The next step was taking these themes, ideas and concepts from December’s workshop and exploring further with govt agencies, and in a subsequent envisioning workshop with the same group of innovation leaders.

  These workshops, and future sessions with members of the sector, learners and other stakeholders will co-design around agreed themes, from which ENZ will develop prototypes to test in association with the sector and potential audiences.

  The project team and I are very much looking forward to updating and involving you as we progress in this co-design and prototype process over the next few months. We will make sure to keep you updated and aware of opportunities for engagement through E-News, your Business Development Manager, and your peak body.

  Ngā mihi,

  Paul Irwin

  ENZ General Manager – Partnerships & Marketing

• From the Acting Chief Executive: A lot to be proud of

  Tēnā koutou katoa 

  Earlier this month a New Zealand business publication ran a column that challenged the role of international education in delivering our Government’s objective of double the export earnings. As you might expect, I could not let the challenge go unanswered. You can read the full response on the ENZ website, but I thought there was merit in highlighting a couple of the key points along with some of the excerpts as they provide a good summary of the state of international education in New Zealand today.  

  The first point I made in my response confirmed that students are returning. We recently published the Ministry of Education’s enrolment data for 2023 (part-year) which firmly backed this up.  

  “Students are returning to New Zealand. In the first eight months of 2023 international student enrolments topped 59,000 with all sectors experiencing growth except wānanga. Accepting that it is from a low base, comparing 2023 to 2022, Universities have bounced back strongly reporting a 15% increase from 24,040 to 27,535.“  

  “In the first eight months of 2023 English Language Schools saw the greatest percentage increase in international enrolments, increasing by 347% from 1,565 to 7,001. Schools reported a 114% increase from 5,925 to 12,662. NZIST Te Pūkenga, a 32% increase from 4,955 to 6,560 and Private Training Establishments (funded and unfunded), a 13% increase from 5,000 to 5,671.”   

  Of these enrolments, students from India continue to provide the second highest number of enrolments in New Zealand. In recognition of our valued partnership, I am delighted to announce that the Republic of India will headline as Country of Honour at NZIEC KI TUA 2024.  

  The designation of Country of Honour at NZIEC KI TUA celebrates our international education connections with partner countries and I am pleased that we can celebrate the growing education connections between our two countries in this way. You can read more about this announcement along with a call for speakers in our E-News story here.  

  The second point from my response that I would like to reiterate is that: We have a plan and the sector is working together to deliver. 

  I highlighted that “The New Zealand International Education Strategy, revised in 2022, sets out a multi-year action plan to develop a high-value, resilient and innovative education sector for both international and domestic students. Further the new Government’s manifesto made clear their vision and priorities for international education. “ 

  “I can also assure you that the sector is working together to achieve its goals, that all eight universities participated in a recent ENZ-led delegation to India, is just one example of the co-operation.”  

  It was very timely that I then received a wonderful note of appreciation from a Dunedin City Councillor this week for the work of the many people within ENZ and the sector involved with the recent Korean agent famil. This was further evidence that we are working collaboratively as a sector and delivering benefits to the international education ecosystem and our regions.  

  Councillor Christine Garey said “The input from ENZ has helped over the years to establish and maintain an international education ecosystem in the city. It’s encouraged transitions between school and tertiary education and supported a strong growth agenda with increased higher quality students staying longer.  

  However, of particular benefit has been access to inbound/outbound famils and delegations. ENZ’s support in bringing agents to our city has been especially valuable and allowed us to showcase what Ōtepoti, Dunedin has to offer. There is no replacement for this in person experience and we look forward to these visits continuing to rebuild relationships globally. 

  Study Dunedin and the international education ecosystem are in good heart here in Ōtepoti Dunedin, working collaboratively and effectively. We look forward to ENZ’s continuing support and especially, we warmly look forward to welcoming future famils to our city.” 

  Keep up the great work, everyone. 

  He manawa tītī  

  Endurance is a virtue that cannot be understated. 

  Dr Linda Sissons 

  Acting Chief Executive 

• Updated UIP system gives better user experience

  The UIP system is an automated data collection system that will collect individual learner and provider data from UIPs. These providers are private training establishments that enrol international students and do not receive government funding.

  Additional improvements were made to make the system more user-friendly. This work was completed on 1 May 2018 in time for submission of trimester 1 data this year. The updated UIP system is easier to use and features a new online portal - an additional option for providers to submit data.

  The UIP system is a cross-agency project by the Ministry of Education, New Zealand Qualifications Authority and Education New Zealand and will help provide a more comprehensive picture of international student enrolments for this sector. Over time, this information will also help improve market analysis and inform decisions to support the international education industry. 

  Tour groups or group study tour operators will submit aggregate data through the Tour Group portal, which is also now live.

  More information about the UIP system including the data requirements, the options to submit data and the Tour Group portal can be found at the STEO website.

  For any questions, please contact UIP.DataCollection@education.govt.nz.

• Rugby and English language-the competitive edge for Brazilian athletes

  Canterbury welcomed three male Brazilian rugby players in March this year for a five month period as part of a pilot Game On English programme. This is a partnership between English New Zealand and Education New Zealand (ENZ), provided by Christchurch College of English Limited (CCEL) and the Canterbury Rugby Union, with the support of the Brazilian Rugby Union and Christchurch Educated.” The programme combines daily language classes with high performance rugby training.

  The three students have been enrolled at the Crusaders International High Performance Unit’s Elite Programme and at CCEL College of English. They all have represented their country as part of the U19 Brazilian National Team. The players have immersed themselves in Kiwi culture including staying with local host families arranged by CCEL, and they have travelled around the South Island during their free time. The boys have had the opportunity to be coached by current All Blacks coaching staff including Mike Cron. They have also trained with some of the Canterbury Crusader Academy players!

  “The way people welcomed me here when I first arrived was overwhelming. Everybody here is so friendly, so welcoming, always caring about my wellbeing – my host family, my teachers at CCEL, and in the Crusaders. Everyone is really amazing. This made me feel part of the place. I never felt disconnected or isolated, which made me adapt and fit in really easily.

  “Coming to the rugby nation sounded just perfect to me: studying and improving my English in a full immersion programme, which you can only get in an English speaking country. The opportunity to live in a developed country where it is safe, clean and people are so friendly and polite, stay in the Canterbury region home to some of the top rugby players in New Zealand and in the world is amazing. To get to travel through the South Island of New Zealand, with its beautiful landscape, clear skies, the Southern Alps was wonderful. I can’t think of a better place for this”

  Bruno Araujo 19, who played for Brazil’s national U19 team and currently plays at Jacarei Rugby, Sao Paulo State, Brazil.

  In 2008 the Canterbury Rugby Football Union (CRFU) established an International High Performance Unit (IHPU). The CRFU has a long and proud history since it was established as the first Union in New Zealand in 1879. In 2012 Canterbury won their fifth consecutive provincial titles – no team has ever won five titles in a row since the launch of the competition in1976. The IHPU’s purpose is to offer select players, coaches, and support staff an opportunity to visit the inner workings of the   organisation in one of the world’s most beautiful and rugby fanatical countries. It includes five alumni players who participated in the 2015 Rugby World Cup.  The Crusaders coaching staff have nurtured and developed many past and current All Blacks including the previous captain Richie McCaw, Kieran Read and Dan Carter.

  You never know you might see these Brazilian students representing their country at the next Olympics.

  Click here to find out more. 

• Indian student success stories in the news

  You can read summaries of the stories below, and follow the link to read the article in The Hindu. To read the Woman’s Weekly article, you’ll need to get hold of a copy of the magazine itself.

  ENZ is keen to facilitate more of this sort of coverage at home and abroad, so please send your ideas for such stories to media@enz.govt.nz.

  INDIA: Design in New Zealand

  

  Aniket Ujjainkar, an Indian international student was profiled last week in a leading Indian newspaper, The Hindu, which has a daily circulation of more than 1.3 million. Anikat recently secured his dream job as a Creature Assistant Technical Director at Weta Digital. He credits his success to the practical, hands on teaching approach he experienced at Media Design School where he studied towards a Bachelor of Art and Design degree. Film and animation studies are niche courses that New Zealand has particular expertise in. Animation is an emerging market in India with good job prospects and is gaining popularity with students. It is through profile pieces like this that we are raising awareness about New Zealand’s offering in this area. One of New Zealand’s strengths is our focus on work-ready graduates and this first-hand student account powerfully demonstrates how students can apply their skills from study to the workforce. ENZ first met with Aniket when Media Design School kindly hosted an Indian journalist as part of ENZ’s media familiarisation programme.

  NEW ZEALAND: Everest record breakers – Southland Sisters’ Double Joy

  

  This month ten recipients of the Indian New Zealand Sports Scholarships completed their year-long scholarships at New Zealand institutions. Tashi and Nungshi Malik studied a graduate diploma in sport and recreation at the Southern Institute of Technology in Invercargill and were featured in the 23 November issue of the New Zealand Woman’s Weekly magazine.  In April the twins became the youngest in the world to complete the “Explorers Grand Slam” – having reached the North and South pole as well as climbing the seven highest peaks of the world including Mount Everest. They also champion women’s rights, using their mountaineering as a metaphor to demonstrate that women can achieve to the same heights as their male counterparts. The article highlights New Zealand’s reputation as a peaceful destination with friendly people and a great outdoor lifestyle.

  After meeting the group of scholarship students. ENZ saw the human interest aspect in the twins’ story and contacted the magazine. Telling the story of international students and their contribution to New Zealand is a priority for ENZ.

• Around the world in five

  Asia 

  More Tamil Nadu State students from middle class families plump for higher studies abroad  

  More students from India, including middle-class families, are now eager to study abroad as COVID-19 restrictions ease. Popular courses include engineering, management, and medicine, with countries like the UK, Canada, Russia, and Kazakhstan being preferred destinations. New visa rules in the UK have caused some concern, leading students to consider Australia and New Zealand as alternative options. 

   

  North America 

  Agent role to be reviewed in Canada’s new international education strategy 

  Global Affairs Canada is concerned about the vulnerability posed by education agents in Canada's international education sector, as they engage in unethical practices that could harm the country's reputation. The upcoming strategy will also prioritize diversification of programs, destinations, and source countries to spread economic benefits more equitably and reduce reliance on specific markets like India and China. 

   

  South America 

  Argentina's agency sector optimistic on future growth 

  Argentina's outbound study travel sector is optimistic about future growth, with 85% of ARSAA (Argentine Study Abroad Association) members expecting travel in the upcoming quarter. Challenges such as affordable flights, payments, and school communication highlight the need for improved solutions to support Argentine students studying abroad. 

   

  Europe 

  UK to block dependants from accompanying international students as of January 2024 
   
  The UK government plans to restrict dependents from accompanying international students, except for those pursuing postgraduate programs with a research focus, starting January 2024. This policy aimed at controlling net migration has sparked worries among prospective students planning to study in the UK. 

   

  Africa 

  South Africa's ELT schools hopeful after further recovery in 2022 

  Education South Africa (EduSA) schools saw a 44.2% increase in international students in 2022, but numbers remained below pre-pandemic levels. Saudi Arabia and Brazil were top source markets, while African markets showed promising growth. The association plans to focus on branding, marketing, and digital development in 2023 to further enhance their international profile.  

• New Zealand well represented at the 2024 World Digital Education Conference

  The 2024 World Digital Education Conference, attended by representatives from over 70 countries and regions as well as international organisations, aims to work with governments, the education sector, and stakeholders to jointly implement the outcomes of the United Nations Transforming Education Summit, promote education recovery post-pandemic, equitable quality education through digital education transformation, and advance the realisation of the Sustainable Development Goals (SDGs). 

  Chinese Education Minister Huai Jinpeng provided the keynote speech at the opening ceremony. He noted the impact of technology on education and the need to prioritise education reform to keep pace with changes and harness the benefits of digital education. Minister Huai concluded by saying they look forward to the new impetus into promoting international cooperation in digital education through this conference. 

  New Zealand was represented by Minister of Education, Hon Erica Stanford (through a pre-recorded session); H.E. Grahame Morton, New Zealand Ambassador to People’s Republic of China; Ardi Barnard, New Zealand Consul-General to Shanghai; Dr Grant Klinkum, Chief Executive New Zealand Qualifications Authority and Education New Zealand’s China-based representatives. The strong presence at the conference contributes to New Zealand’s reputation as an education partner with an innovative approach to digital learning. New Zealand Education Minister Hon Erica Stanford gave a video address and shared New Zealand’s efforts to harness digitalisation to improve our education system and support lifelong learning. 

  “As an education minister with a relentless focus on the progress and achievement of all students, I see that digital tools and the well-designed use of data have enormous potential to help us drive progress and achievement,” said Minister Stanford. 

  

  Hon Erica Stanford, New Zealand’s Minister of Education delivered a pre-recorded session, sharing New Zealand’s efforts to harness digitalisation and data in education.

  In his address at the Opening Ceremony, Ambassador Morton highlighted the important role of education in the New Zealand-China relationship and gave insights into New Zealand’s innovative EdTech sector.  

  “Digital education is at the centre of New Zealand’s EdTech sector and its developments. Three-quarters of New Zealand EdTech companies are actively looking to take their offerings to the world,” said Ambassador Morton. 

  

  Ambassador Morton addresses the audience during the Opening Ceremony of the conference.

  During the Parallel Session on Governance and Digital Transformation, Dr Klinkum shared New Zealand’s experience in quality assurance, qualification recognition and assessment delivery in the digital era. 

  “We would like to continue working with our international colleagues to ensure that we provide credible education for learners and that life-long learning and global mobility is supported by digital education and reflects the needs of increasingly digital societies,” said Dr Klinkum. 

  During the conference, organisers held the inaugural launch ceremony of the World Digital Education Alliance (WDEA). Universities New Zealand, on behalf of the University sector, joined the Alliance. The first batch of members is by invitation and as of 30 January 2024, 104 agencies from 41 countries joined the alliance ranging from schools to Technical and Vocational Education and Training (TVET) institutions, training centres, colleges and universities as well as research institutions and enterprises. The initiative aims to fulfil the UN SDG 4, build a mechanism for international cooperation and exchange in digital education, form synergy to promote global educational development, and create a new environment for smart education.