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  • Support for Prime Minister’s Scholarships for Asia and Latin America recipients to continue to June 2026 

    The Prime Minister’s Scholarships programme was discontinued, and its funding reprioritised in the latest Government Budget 2025.   

    The decision to discontinue the programme is in line with the Government’s priority to deliver effective and fiscally sustainable public services and the need to focus on core activities in the current constrained fiscal environment.   

    The change takes effect from 1 July 2025. The decision will not impact any of the scholarships’ current recipients or recipients of the final group round, who were confirmed in June.  

    ENZ will continue to support current recipients, including those who are yet to travel overseas to 30 June 2026.   

    Since their inception in 2013 and 2016, respectively, the Prime Minister’s Scholarships for Asia and Latin America have been among ENZ’s significant, transformative and impactful programmes of work. To date, the programme has awarded 3,991 scholarships that have helped New Zealanders not only deepen their understanding of different cultures and languages but also enrich appreciation for their own culture and place in the world.  

    ENZ’s Group General Manager, International Marketing, Brand and Scholarships, Anna Gestro, said the Prime Minister’s Scholarships for Asia and Latin America have had a truly positive impact for building New Zealand’s connections in two key global regions.  

    “To date, the programme has awarded 3,991 scholarships that have helped New Zealanders deepen their understanding of new cultures and languages and enriched appreciation for their own culture and place in the world.  

    “The programme leaves a rich legacy through its rich and diverse alumni, who will continue to be global citizens in the way they nourish the connections and learnings picked up from their life-changing experiences from the scholarships,” Anna said. 

  • ATEED launches new Auckland strategy to guide visitor economy

    ATEED General Manager Destination, Steve Armitage, says while more visitors are good news economically, the growth comes with challenges. 

    “People travel to Auckland to experience the many things our region has to offer. For some, it’s the world-class food and wine; for others, it’s the sporting, cultural and business events; or international students, who come from around the world to study at our learning institutions,” said Steve.

    “It’s important that we continue to attract visitors to support and create jobs and amenities that benefit locals and visitors…so that Auckland is better off not just economically, but also socially and environmentally.”

    The strategy outlines six strategic imperatives and key focus areas, and a comprehensive list of actions to deliver these, with two directly relating to international education:

    -   A Captivating Place: A region that entices visitors to stay longer and that locals love more than ever. Actions include developing an international student visitor plan. 

    -   A Skilled Place: A region where more young men and women are choosing globally relevant careers in the visitor economy. Actions include developing a visitor sector training and employment strategy for youth and enhancing standards across the service sector.

    Destination AKL 2025 was guided by an industry leadership group, and involved extensive consultation including interviews, workshops and discussions, as well as international benchmarking and surveys.

    ENZ Chief Executive Grant McPherson, who was part of the industry leadership group, says that ATEED is showing real leadership in the way it is looking at its visitor plan.

    He said this is evident in the way the strategy is based around destination management and not just attraction. This should ensure visitors are acknowledged as an asset to the Auckland region – a perspective that will reflect positively on the experience visitors go on to have in Auckland.

    “International students are an important part of the visitor community and we are delighted that the strategy reflects this through the inclusion of an international student visitor plan.”

    "The strategy has involved significant cross-industry collaboration to get to this point, and the plan is to keep this going. We are very optimistic about the direction Auckland is heading in and are looking forward to working with Auckland to bring it to life.”

    Click here to read or download Destination AKL 2025.

  • Language and culture exchange strengthens ties with South Korea

    The students, from 64 schools across South Korea, were welcomed by Waiuku College and St Peter’s School in Cambridge, where they connected with local students, explored school facilities, and experienced Kiwi culture first-hand. From powhiri to classroom visits, the exchange sparked meaningful cross-cultural connections. 

    Powhiri at Waiuku College.

    Waiuku College Director of Community and Global Relations, Antionette Walters, said the students were amazing, and willing to make the most of their experience.  

    “They were so happy to give anything a go – they even loved trying a New Zealand mince pie!” she said. 

    At St Peter’s, students toured the Equestrian Centre and Golf Academy, with Head of School Jason Speedy welcoming the group and sharing insights into the school’s campus and learning environment. 

    The visit followed a two-week English training programme in rural South Korea, where six experienced New Zealand teachers taught students aged Year 8–11. Selected from over 35 applicants, the teachers represented schools from Hamilton, Hawke’s Bay, Auckland, Cambridge, Wellington, and Tauranga. 

    ENZ representatives joined the programme’s opening event in Yangpyeong on 25 July, meeting the teachers and witnessing the enthusiasm of Korean students engaging with New Zealand’s distinctive teaching style. 

    Bernadette Moffat, ESOL Teacher at Silverdale Normal School and Huntly Primary School, said: “It was a privilege to represent New Zealand and see how eager the students were to learn.”  

    Bernadette was one of six New Zealand teachers who travelled to Korea to teach English and attended the closing ceremony where students were recognised for excellence in English. 

    Looking ahead, EPIS is exploring the possibility of expanding the current short visit into a four-week study experience in New Zealand from 2026, offering even deeper immersion for future scholarship recipients. 

  • Wellington celebrates international students

    The winners, who came from both secondary and tertiary level, included an award-winning documentary filmmaker, a star kapa haka performer, a co-founder of the New Zealand International Students Association and students excelling in rugby, basketball and rowing.

    They were selected from the following categories: academic excellence, alumni, arts and culture, community engagement, leadership and sport. Each winner received a trophy, certificate and tickets to a Wellington experience.

    WREDA’s Talent, Skills and Education Manager Brook Pannell said the students’ achievements reflected extremely well on the individuals but were also a great reflection of the wider Wellington region.

    "It not only speaks volumes about the students’ abilities and work ethics but also about the quality of education and mentorship they are receiving in Wellington,” he said.

    At the ceremony, guests were treated to a musical performance by local international student Sojeong Kim, a violin soloist from Wellington East Girls College, as well as a rousing performance from South Wellington Intermediate School’s Kapa Haka group. Well-known playwright and actor Jacob Rajan MNZM was guest speaker.

    IMG 4391 copy

    Kapa Haka group from South Wellington Intermediate School.

    Award Winners:

    Academic excellence

    • Vineet Kaur, Whitireia (India)
    • Yucen (Ethan) Wu, Wellington High School (China)

    Alumni category

    • Siang Lim, Victoria University of Wellington (Malaysia)
    • Yorke Yu, WelTec (China)

    Arts and culture

    • Yuki Sugito, Wainuiomata High School (Japan)
    • Maja Zonjic, Victoria University of Wellington (Croatia, Canada)

    Community engagement

    • Anis Emalin Madihah Mohd Nadzri, Victoria University (Malaysia)
    • Khang Phan, Massey University (Vietnam)

    Leadership

    • Dahee Sohn, Victoria University of Wellington (Korea)
    • Ravethi (Rae) Jeyakumar, Victoria University of Wellington (Singapore)

    Sports

    • Sam Walsh, Scots College (USA)
    • Amber Jiang, Queen Margaret College (China) 

    Click here for full details of the winners.

    The awards were developed as part of WREDA’s Wellington International Student Growth Programme (WISGP), which has a goal of doubling the number of international students arriving in Wellington by 2025.

  • 50 Malaysian educators experience New Zealand’s interactive early childhood education

    On 9-10 May 2024, Education New Zealand Manapou ki te Ao (ENZ), the Ministry of Education Malaysia, and the University of Auckland co-hosted a two-day workshop for Malaysian educators. The theme of the workshop was "Engage, Explore, Excel: Interactive Play Strategies for Effective Preschool Education". 

    The workshop gave approximately 50 Malaysian preschool educators the opportunity to see and experience for themselves some of New Zealand’s innovative and interactive approaches to education that start in early childhood education facilities. The workshop was also an opportunity to strengthen bilateral ties between our two countries.  

    Workshop participants discussing learning techniques used in New Zealand early childhood institutions.

    Professor Marek Tesar, a distinguished early childhood education expert from the University of Auckland led the workshop and shared his expertise with the group. He highlighted innovative approaches to implementing interactive outdoor play and used practical insights with theoretical foundations to enhance the educators' skills and knowledge. This included leading the group through experiential activities and thought-provoking discussions, including how outdoor play can instil a sense of environmental stewardship among teachers and children.  

    Malaysian early childhood educators at the workshop on "Engage, Explore, Excel: Interactive Play Strategies for Effective Preschool Education".

    Ben Burrowes, ENZ’s Regional Director Asia (excluding China) and Acting General Manager International, and Emma Verry from the New Zealand High Commission in Kuala Lumpur attended the session and extended warm welcome remarks, underscoring the importance of international collaboration in advancing early childhood education in both countries. 
       

    From left to right: ENZ’s Ben Burrowes, Juraida Binti Umat Bidin, Deputy Director of Preschool Sector Curriculum Development Division and Nooraini Binti Kamaruddin, Senior Deputy Director Curriculum Development Division from the Ministry of Education Malaysia, Emma Verry from the New Zealand High Commission, ENZ’s Market Manager for Indonesia and Malaysia Naluri Bella, and University of Auckland’s Professor Marek Tesar. They are pictured here after the exchange of commemorative gifts in recognition of the occasion.

    Ben said that the workshop gave a wonderful opportunity for educators from Malaysia to come together to hear from Professor Tesar and explore the multifaceted benefits of interactive play. 

    “Our two countries recognise the critical importance of the formative years in a child’s development and the profound impact that quality early childhood education can have on their future success and well-being.  

    “Participants were all very enthusiastic about discovering new ways to engage and empower their students. We hope this will lead to more collaboration and sharing of ideas between our two countries that educators and students alike can benefit from,” said Ben.   
     

  • Capability building in digital marketing

    Conducted by George Hernandez of the Higher Education Consulting Group, the interactive, full-day workshops focussed on optimising student recruitment through all the seven stages of conversion.

    Participants also assessed their internal marketing practices for each of the student conversion stages, from expression of interest to retention, and rated their practices against world standards.

    Deanna Anderson, ENZ’s Business Development Manager, said the audit and assessment of marketing practices was a valuable exercise for the workshops.

    “The assessment process was very useful for industry participants and helped spark some inspiration on tactics for new marketing plans for 2018,” she said.

    Susie Robinson, CEO of the Higher Education Consulting Group, said the workshops highlighted the diversity of New Zealand's international student market, and the dedication of professionals working in the sector.

    “A key benefit of the workshops was the realisation, for participants, that even small and cost-effective interventions can yield a big return when it comes to optimising the student recruitment pipeline.”

    The workshop received encouraging feedback from participants as well.

    “It was great that it [the workshop] took a holistic approach, looking at the whole student pipeline, and it really made you understand where your gaps are,” one participant wrote.

  • Tokyo Board of Education seeks NZ education providers for Masterclass promotional opportunity

    The Tokyo Metropolitan Board of Education (BoE) is one of Education New Zealand Manapou ki te Ao’s (ENZ) education cooperation arrangement partners in Japan. The BoE is currently looking for 1-2 New Zealand education providers to provide online classes for their Virtual Study Abroad session, part of the Tokyo English Channel.  

    These classes are designed to provide Tokyo secondary school students with the opportunity to connect with education providers from around the world, including New Zealand. During these sessions, students are exposed to new ways of thinking from lecturers while interacting and enhancing their communication skills in English with other international participants. The deadline to submit an expression of interest (EOI) is Tuesday 29 May COB NZT. 

    ENZ’s Senior Market Development Manager, Misa Kitaoka, said that this opportunity gives New Zealand providers a chance to promote themselves to a wide audience that includes high school students in Japan learning English as a second language as well as a larger audience of English-speaking students from Australia, Canada, Egypt, Finland, France, Indonesia, Jordan, Singapore, Thailand, Taiwan, UAE, and Viet Nam.  

    This is a great opportunity for Education New Zealand and New Zealand providers to work with the Tokyo Metropolitan Board of Education to co-develop educational materials for a significant number of Japanese secondary school students. In 2023, the BoE Virtual Study Abroad pages received 840,000 views.  

    Lecture videos will include promotional materials from your institution and will be publicly accessible on the BoE website after the Virtual Study Abroad Session,” said Misa. 

    Screenshot of the BoE website which hosted Massey University classes in 2022. The videos can be accessed via this link  

    The online lectures will contain

    1. Two pre-class videos: Introduction of the lecture theme and discussion topics of approximately 5 minutes each. The pre-recorded videos will be streamed on the Virtual Study Abroad website for students to watch before participating in the actual lecture.  

    2. Actual lecture: Delivered online via Zoom or other video conference system on 14 October or 4 November 2024. The lecture contains:

    1. two-minute school promotion (pre-recorded video)
    2. Lecture Part One. Presentation from the lecturer (10 minutes)
    3. 20 minutes of group discussion
    4. A 10-minute presentation by students 
    5. Lecture Part Two. Presentation from the lecturer (10 minutes)
    6. 20 minutes of group discussion
    7. A 10-minute presentation by students
    8. A five-minute wrap up 

    The event overview and EOI requirements can be found in this document: Tokyo English Channel_Virtual Study Abroad_Lecture Themes and Event Outline.pdf. 

    Interested parties can submit their EOI by completing this online form: https://forms.office.com/r/U544y9CQ7D 

    Selection Criteria includes: 

    1. Lecture Theme: Is the lecture theme relevant to New Zealand or the New Zealand-Japan relationship?
    2. Abstract: Does the abstract clearly show New Zealand’s capability or strengths in the selected topic?
    3. Audience: Is the lecture abstract engaging and interesting for the target audience of high school students? 

    The timeline for the EOI process is as follows: 

    Timeline: 

    • 31 May: ENZ submits the New Zealand finalists to Tokyo BoE 
    • 28 June: NZ finalists confirm the lecture title and abstract with Tokyo BoE  
    • 30 August: NZ finalists work with Tokyo BoE nominated vendor to record pre-lectures 
    • 30 August: NZ finalists provide school/institution promotion video* to Tokyo BoE 

    *School/institution promotion video doesn’t have to be recorded for this purpose. The school/institution can provide their existing videos e.g. already on YouTube, etc.  

    14 October or 4 November: Participate in online event 

     

    Examples from past event can be found via these links:  

     

    Questions about the Tokyo English Channel can be sent to ENZ’s Japan team at Japan@enz.govt.nz. 

  • Ask New Anything: ENZ's next global campaign

    I Am New Grid2

    Launching in mid-October, ENZ’s global digital campaign 'Ask New Anything' is our most technically sophisticated campaign yet.

    The 'Ask New Anything' campaign aims to challenge commonly held perceptions of New Zealand and increase awareness of the country as a high-quality study destination. It does this in a new and innovative way – by inviting audiences in 14 international markets to question what they know about New Zealand. 

    'Ask New Anything' will be the first time the refreshed 'Think New' brand has been widely used in digital channels. To read more about ‘I AM NEW’, see the E-News story ‘A brand NEW day’

    The campaign brings together ENZ’s digital insights, the refreshed brand and the Study in New Zealand chatbot Tohu, to give prospective students the answers they need to make an informed study decision.

    The creative concept

    Drawing on Google search data, China-specific insights and data from Tohu, we’ve pulled together a list of the most commonly searched questions about studying in New Zealand.

    We put these questions to real international students, a New Zealand student, a teacher, a parent and an employer and recorded their responses in 100 unscripted videos.

    As well as being used on YouTube, Facebook and other digital media, the videos will be available on demand in Tohu the chatbot (who can be found on the studyinnewzealand.govt.nz website, the NauMai NZ website and Facebook Messenger).

    If asked a question it cannot answer, Tohu will direct prospective students to a new Facebook group or Instagram Live event, where they can ask current international students their questions in real time, delivering on the promise that you can 'Ask New Anything'.

    In China, the campaign  will use the most relevant questions for the market within WeChat and other local platforms.

    ENZ Director Platforms and Campaigns, Euan Howden, says: “Harnessing our award-winning data and marketing platform, we're bringing the refreshed 'Think New' brand to life with a level of technical sophistication that we couldn't have dreamed of a year ago. I'm looking forward to seeing how audiences engage with this campaign, and how this affects their perceptions of New Zealand as their preferred study destination.”

    Introducing the new brand

    The campaign will be the first global digital showcase of the refreshed 'Think New' brand which  positions our international education brand for success and defines quality by the ways we help students make their mark on the world. Additionally, the campaign captures New Zealand’s values of societal openness, transparency and manaakitanga.

    ENZ Director Brand and Design, Kaylee Butters, says: “This is the most interactive campaign we’ve run to date. The involvement of our Kiwi Ambassadors and the direct connections enabled by the Facebook group and Instagram Live events really underpins the authenticity of the brand and puts our students right at the heart of the creative concept.”

    More information

    To find out more about the campaign, and how you can leverage this activity in your own marketing, please click here. This webpage will be updated regularly throughout the campaign as new information and resources become available.

  • Wintec celebrates 10 years of friendship with Shimane University

    Accompanied by Professors Jun Iwata and Dr Rie Sato, the students will undertake a two-week short study tour through Wintec’s Centre for Health and Social Practice and Centre for Languages.

    The group was welcomed with a pōwhiri at Wintec’s city campus where the students responded with traditional Japanese songs. Shortly after, Wintec chief executive Mark Flowers and Shimane University professor Jun Iwata cut a celebration cake with the students.

    Wintec international director Jason Matangi welcomed the visitors and spoke about the value of the relationship between Wintec and Japan.

    “Maintaining international relations is essential for Wintec and for New Zealand. The 10-year anniversary is an important milestone in our relationship and is a recognition of our deep friendship and the regard with which we hold Shimane University and Japan.”

    During their time at Wintec, the students will study nursing and medical education to get an overview of the health sector in New Zealand. This includes academic visits to Waikato Hospital and Waterford Birth Centre to allow the Japanese students to learn more about New Zealand practices.

    To complete the Kiwi experience, the students will also take English language courses and live with local homestays. The group will also have a chance to tour around the Waikato region including weekend trips to Waitomo Caves, Rotorua and Taupō.

    The relationship between the two institutions started 10 years ago through a staff exchange programme. Since 2010, Wintec has welcomed students from Shimane University for short-term training programmes every year.

    Wintec and Shimane University aim to enhance this mutual programme in the next few years. 

  • Happy birthday, SIEBA!

    Today, the Schools International Education Business Association (SIEBA) has over 400 member schools. This membership hosts about 90 percent of all of international students at New Zealand schools.

    As recently as 2014, there was no peak body for schools wanting to participate in international education – but not for a lack of demand.

    In the same year, Education New Zealand (itself only three years at the time), set out to co-create Strategic Roadmaps with the sector. One of the biggest things to come out of our consultation with the schools sector was that they wanted their own peak body.

    ENZ’s Business Development Manager for the schools sector, Mary Camp, described ENZ’s early investment as a “no-brainer”.

    Now, SIEBA is completely self-sufficient financially, but ENZ’s relationship with them remains strong.

    “Our relationship has been constructive, transparent and extremely successful,” Mary says. “Some examples of are work together are the Korean and Chilean government scholarship schemes and educating agents offshore.”

    When COVID-19 turned the world upside down, the importance of SIEBA was underlined.

    “SIEBA has been the go-to for the schools sector,” Mary says. “We are working closely with SIEBA, like all of our peak bodies, as part of the COVID-19 recovery and sector rebuild.”

    SIEBA Executive Director John van der Zwan says he is immensely proud to have had the opportunity to work with New Zealand’s schools community.

    “I am constantly encouraged by the work people do in the school sector, and by the amazing commitment that schools make to support the young students from around the world that come to New Zealand to learn,” he says. “All of us at SIEBA are so fortunate to be a part of a very special group of people in a very special area of education.”

    John has been involved with the organisation since its inception. He was part of the working group that prepared a proposal seeking support from the school sector for a peak body in 2014.

    To help SIEBA get off the ground, John was appointed as Interim Executive Director in 2015 before moving into the permanent role a year later.

    “The biggest achievement for me has been working with some wonderful people to get SIEBA to a position where we are recognised, not only for how we support schools day to day, but for being prepared and ready for the role we are about play in leading our sector through the biggest crisis we will ever face,” he says.

    “The SIEBA team has worked hard to know our business, build a strong reputation, develop valuable relationships with our partners and be in a great position to lead the work that lies ahead.”

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