7 May 2013 at 9:00 am
JJL China visits New Zealand to discuss international student recruitment strategies
A six-person delegation from one of the largest education agent groups in China is in New Zealand this week to discuss strategies to increase international student recruitment.
Senior representatives from JJL China, including their Beijing HQ President Mr Yanmin Zhu, will meet with New Zealand institutions from a range of education sectors in the wider Christchurch and Wellington regions. Grant McPherson, Education New Zealand’s Chief Executive, says the visit is the first of four inbound agents trips organised to improve connections between industry, agents and markets.
“Loyal and high-quality agents play an important role in New Zealand’s international education industry. ENZ is hosting these trips to build on our valued relationships and explore further opportunities for cooperation aligned to our marketing campaigns.”
Kaye Le Gros, ENZ’s Channel Development Manager with responsibility for agents, says JJL were especially keen to travel to and show their support for Christchurch. While there, the delegation will visit Burnside High School, the University of Canterbury and Christchurch Polytechnic Institute of Technology. They’ll take a tour of the Re:Start container mall and learn about plans to rebuild Christchurch’s city centre.
The visit will conclude with a meeting to discuss a two-year strategic plan for JJL China and New Zealand. Agents from India, Indonesia, Thailand and Korea arrive in New Zealand throughout May and June. As well as meeting with education representatives, visiting delegations will hear from New Zealand Qualifications Authority, Immigration New Zealand and Ministry of Education staff.
