25 May 2016 at 9:00 am
Magazine opportunity in Japan
Magazines are a key media channel in Japan, and a new publication on the market is offering New Zealand education providers the opportunity to promote their education offerings in their next issue.
Japanese magazine producer Tomorrow Inc. is starting production on volume two of the Study in New Zealand magazine. The magazine is a comprehensive guide to study options across all sectors of the New Zealand education system – from early childhood through to tertiary education, and including English language schools.
The magazine is produced with the support of ENZ, Tourism New Zealand and Air New Zealand. As well as informing people about our education system and institutions, Study in New Zealand is designed to pique readers’ interest in the New Zealand experience as a whole – our education, lifestyle and culture.
The magazine will be published in October 2016, when it will be available in bookstores throughout Japan and Thailand for around $13NZD. Both the Japanese and Thai editions will have a circulation of 10,000 copies each, and will be distributed at education fairs and to Japanese institutions and education agencies.
Study in New Zealand is also available online as an interactive web portal and all institutions and agencies advertising in the magazine will be featured on the web. Advertisers can choose to advertise in either Japan or Thailand, and discounts are available for those who choose to advertise in both editions.
The rate for a full page advertisement in Study in New Zealand is around $2600 NZD, with a variety of other options available. Sample pages form the 2015 addition can be viewed here.
The deadline for bookings is 15 July 2016.
Those interested in finding out more about this promotional opportunity can contact either Fridrik Juliusson or Tom Amano. Fridrik and Tom will be in New Zealand from 29 May to 6 June, visiting institutions around New Zealand. Please contact them if you’d like to set up an appointment or a visit to your institution.
