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Around the world in five
SWEDEN
Why international students are flocking to Stockholm
Sweden’s culture and democratic values are appealing to international students as Stockholm shows a 20 percent increase in foreign enrolments in the last three years.
INDIA
US$20m investment to build US-India education links on its own turf
India is promoting a US-India Knowledge Exchange programme in its higher education institutions with a 20 million USD investment to combat 'losing its best minds to the West'.
NETHERLANDS
Visa creates job opportunities for highly-skilled international students
The Netherlands’ Zoekjaar visa aims to actively seek highly-skilled talent by offering students from top 200 universities in the world the opportunity to live and work in the country for a year.
AUSTRALIA
International applicants thrive in engineering programmes in Australia
The number of international students in engineering courses in Australia has seen substantial growth in entry-level courses and double-digit growth in postgraduate courses according to a report by Engineers Australia.
INDONESIA
Outbound students continue to grow in destinations in the Asia Pacific region
The number of outbound Indonesian students has grown steadily – 35 percent in 10 years – with a preference for Asia Pacific region destinations, including Malaysia, Australia and China.
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Japan to headline NZIEC as Country of Honour
The Country of Honour designation celebrates and showcases New Zealand’s international education connections with partner countries.
This year, ENZ has joined with the Japanese Embassy to celebrate the growing education connections between New Zealand and Japan.
Misa Kitaoka, ENZ’s Senior Market Development Manager for Japan, said the timing couldn’t be better to showcase Japan.
“It is an exciting year for Japan and New Zealand relations, with Japan hosting the Rugby World Cup in September this year, and the Olympics and Paralympics in 2020.“NZIEC will leverage the attention this will bring to celebrate the strong education relationship between our two countries as well as to ignite a renewed, strategic partnership with Japan that presents new business opportunities for our industry partners.
“We look forward to celebrating this relationship with conference delegates in August, and already have lots of ideas of how to showcase Japanese culture at the event.”Japan is New Zealand’s third largest source of international students, with more than 10,000 Japanese students enrolled here annually. These numbers are on the rise, showing solid growth particularly in the school sector.
The Japanese government’s accelerated plans and policies for internationalisation, in conjunction with the two international sporting events, have prompted Japanese schools and universities to develop overseas study programmes.
For these reasons, ENZ signed a MOU with Tokyo Metropolitan Board of Education in 2017 and Atsugi Board of Education in 2018.
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ENZ launches Think New Grant
Education providers are asked to encourage their international students to apply.
ENZ’s Director Student Engagement, Kaylee Butters, says the grant is a way of encouraging international students studying in New Zealand and helping them meet their goals.
“In order to create a better future, we need new ideas, new solutions, and new ways of thinking. The innovative, practical, hands-on approach Kiwis take to education supports this, and is why so many international students come here.”
Applications open 1 March and close 10 March 2019 – so be quick.
The winner will be awarded a $5,000 Project Grant.
Applicants must be current international students with an established research or study project. They will need to meet criteria and submit a two-minute video.
ENZ is also looking for stand-out projects and students to be included in the next global campaign, which will be an evolution of the message from the 2018 ‘Future-proof’ campaigns.
“The Think New Grant will assist us in learning about what our international students are working on and achieving," says Kaylee.
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ENZ success at the NZ Direct Marketing Awards
It is the first time in the Awards’ history that one organisation has taken out all of the top honours. ENZ was also awarded a further seven golds, three silvers and one bronze across a variety of categories.
The awards, which celebrate excellence in digital, database and direct marketing, recognised ENZ's database marketing strategy over the past 18 months, including its Study in NZ database marketing programme, MyStudyNZ member website and Future Proof Yourself campaign.
Each was delivered with the support of SpeakData, ENZ’s data partner, and OMD, ENZ’s media partner.
ENZ Chief Executive Grant McPherson was delighted with the agency’s success.
“We’ve made a fundamental shift from promotions, events and limited fact-to-face interactions to a sophisticated digital marketing approach that is truly global that is an asset for New Zealand education providers involved in international education.
“We want to attract students who choose New Zealand for the value of our education offering and contribute to New Zealand and our society by helping us grow our understanding and connections with the world.”
Paul Irwin, ENZ’s General Manager Student Marketing, said ENZ’s digital approach matched the key audience that New Zealand needed to connect with – students.
“The current generation of students live and breathe in a digital world. Today’s students expect to be able to find what they need on-line and this is playing a key role in their decision making,” said Paul
“Our digital approach connects students to education offerings that are optimally suited to their interests and ambitions. This helps them have the best possible experience living and studying in New Zealand and boosts employment outcomes.”
The NZDM Awards are one of two key annual New Zealand marketing award events and are run by the New Zealand Marketing Association.
This was the first time ENZ entered the awards, competing against many of New Zealand’s biggest corporates, including Spark, Westpac, ANZ, Vodafone and Air New Zealand.
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Japanese teachers tour Kiwi schools
The 10 teacher participants were carefully selected from New Zealand education seminars in 2018. It was oversubscribed, showing strong interest among Japanese teachers wanting to learn about what makes New Zealand education special.
In partnership with SIEBA and regional education bodies, the group visited four schools and enjoyed tourism activities in Hamilton, Cambridge, Rotorua, Taupo, Tauranga and Auckland including Te Puia, Huka Falls and the Waitomo Caves to show what each city offers students outside of the classroom.
Misa Kitaoka, ENZ’s Senior Market Development Manager for Japan, said the teachers were very interested to learn about Kiwi’s different approaches to teaching.
“A teacher from Tauranga Boys’ College showed us how Google Classroom was used in his class which was a great learning experience for the Japanese teachers as they transition from lecture style to more student-led learning,” said Misa.
“NCEA offering subjects like food technology, creative arts and performing arts was also seen as a real strength of New Zealand’s secondary school education, as it supports creativity as well as students’ wellbeing.
“The teachers were particularly impressed by the strong Māori influence in New Zealand schools.”
An English language teacher from Hiroshima Jogakuin Junior and Senior High School noted, “During this tour, I was so impressed with Māori culture and their spirituality. I would very much like my students to enjoy the lovely experience that I had there, to learn what well-being is, and to find a path they can follow.”
With Japan hosting the 2019 Rugby World Cup and 2020 Olympics and Paralympics, the Japanese government will be implementing education policies to promote English education, resulting in a strong interest from schools and universities across Japan to study abroad to learn English.
“Since 2015, school teacher famils have resulted in an increase of 735 students,” said Misa.
“These famils wouldn’t have been possible without our partnership with Air New Zealand. We are very interested in replicating it in the future for the tertiary sector.”
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Around the world in five
GLOBAL
Just how important is a university website? Very, new study finds
Institution websites play an important role in student applications, with up to 85 percent of ‘stealth applicants’ primarily applying based on visits to the university website alone.
ASIA
University launched by eight SAARC nations announces admissions
The South Asian Association for Regional Cooperation (SAARC) has announced dates for postgraduate STEM programme admission applications for its South Asia University, including offering specially created multiple-entry South Asia University visas.
EUROPE
54 networks bid to join European Universities pilot
Fifty-four bids have been received by the European Universities Initiative, which aims to deepen the collaboration between European universities.
CANADA
Canada eases application requirements for post-study work permits
The Canadian Government has expanded the window during which international students may apply for a post-study work visa to six months and has also allowed students to apply from outside Canada.
IRELAND
62% of international graduates of Irish HEIs employed in Ireland
At least 62 percent of international student graduates of Irish higher education institutions in 2017 found employment in Ireland.
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New Zealand-Viet Nam education ties deepen
This is the first New Zealand Government scholarship programme offered exclusively to Vietnamese secondary school students.
“A total of 36 New Zealand schools from nine regions are taking part in the scholarship initiative,” said ENZ Chief Executive Grant McPherson.
“We expect the programme will build partnerships and profile for New Zealand education across Viet Nam.
“The way we’ve tailored the scholarships to involve multiple regions across New Zealand also reflects a government commitment to ensuring the benefits of international education are shared widely.”
Among the 36 scholarships are 11 He Tohu Awhero (Ambition) scholarships supporting 30% of the tuition fees for the first year of study, and 25 He Tohu Hiranga (Excellence) scholarships supporting 50% of the tuition fees for the first year of study. One outstanding student recipient of the He Tohu Hiranga scholarship will be offered 100% of tuition fees for the first year of study.
Later this month, 35 of the New Zealand schools taking part in the initiative will visit schools in Ho Chi Minh City and Hanoi to promote the scholarship and explore further collaborations.
Entries for the scholarships opened 1 March and the Vietnamese students will begin their study in Term 3, starting 22 July 2019.
Alongside the scholarship initiative, ENZ has also signed a Collaboration Arrangement with Ho Chi Minh City Department of Education and Training, the aim of which is to deepen the education relationship between New Zealand and Ho Chi Minh City, the largest city in Viet Nam with 13 million people in the metropolitan area.
“As part of this MoU, we will be exploring a range of partnership opportunities which includes the opportunity for New Zealand teachers and students to have an international education experience in Viet Nam,” said Grant.
“New Zealanders have a lot to gain from exposure to other cultures – language learning, for example. These experiences also expose our students and teachers to new possibilities.”
The Collaborative Arrangement and scholarship programme are part of a broader work programme being driven by ENZ.
Vietnamese school students studying in New Zealand contribute an estimated NZD $21m to our economy (2017 figures released in 2018).
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Work and study options for Koreans
Held at the CGV Cine Library in Seoul, the seminar was aimed at young Koreans interested in New Zealand’s Working Holiday Visa (WHV) scheme.
The event attracted nearly 100 participants including university students and young professionals who received practical advice about English language learning, job seeking, safety and life in New Zealand.
Kay Lee, ENZ’s Senior Market Development Manager for Korea, said the seminar was a great way to reach out to young Koreans who are already interested in New Zealand and help them gain a better understanding of New Zealand education and ELS programmes.
“Some 3,000 Koreans obtain a New Zealand WHV every year – and each is a potential student for our ELS providers. WHV holders normally take a three to six-month English language course prior to travelling or finding a job in New Zealand.”
The annual WHV quota for Koreans was increased from 1,800 to 3,000 in 2016 and allows Koreans aged between 18 and 30 years to spend 12 months in New Zealand.
“They come to New Zealand mainly to improve their English proficiency and experience New Zealand culture by working at Kiwi farms or in hospitality and tourism industries.”
Kay used the seminar to showcase qualified ELS programmes and how to prepare for student life in New Zealand. This was complemented by presentations from New Zealand Trade and Enterprise, Tourism New Zealand and Air New Zealand which focussed on New Zealand culture, business sectors, travel and flight options.
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ENZ farewells Charles Finny
Charles was appointed in 2011 when ENZ was first established and has led the organisation through a period of extraordinary change and growth.
Under Charles’ watch, ENZ reached the international education sector’s then target of $5 billion value seven years early. He chaired ENZ through three ministers, three Prime Ministers, two governments, and three Secretaries of Education. He approved 28 Quarterly Reports and seven Annual Reports, appeared at five Select Committee hearings and governed with 14 Board members.
“Charles has led both ENZ and the wider community through a considerable change in attitude and understanding of the broader value of international education,” said ENZ Chief Executive Grant McPherson, who added that he had met with Charles “pretty much every week for 7 years.”
“For many leaders the aim is to leave an organisation in better shape than when they arrived. I'd say, ‘Job very well done’.”
Charles was presented with a Māripi, a traditional, elaborately carved Māori cutting instrument made of wood, as an acknowledgement of ENZ’s respect, appreciation and gratitude.
Steve Maharey took up the role of ENZ Chair on 1 March. His appointment is for three years.
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ENZ to test new digital platform for improving students’ experiences
“After two years of research and consideration, we have developed a world-leading digital solution to improve student experience outcomes wherever they study and live in New Zealand,” said ENZ Student Experience Director, Hayley Shields.
Hayley said ‘nau mai’ was both an invitation and a welcome in Māori and, in this instance, a call to action.
The platform, NauMai NZ, has been created in the spirit of manaakitanga – to welcome and respect our visitors, support them as they transition into a new country and culture, aid social inclusion and help them have the best possible experience whilst here.
“Students have consistently told us they require improved access to timely, accurate information, and guidance about the best places to find answers to their questions,” said Hayley.
“NauMai NZ will help international students get the pre-emptive information they need, and make suggestions to support them as they navigate daily life in their new home.”
The new platform will be rolled out in three phases. The first phase will help education providers to meet student needs by directing them to a single source of government information. Information on the site reflects the international student journey from pre-arrival and across the first six months.
“NauMai NZ is directed toward life, work and social connections beyond a school or campus – for example, information on housing and accommodation or the New Zealand accent,” said Hayley.
During the testing period, ENZ will invite a targeted group of students who are studying at a range of providers to engage with NauMai NZ as we prepare for its official launch.
NauMai NZ aligns with a key action in the International Education Strategy launched last August – to continue to improve the availability of clear, timely and customer-focused information about education and immigration to students and providers.
It also embodies the key objectives of the International Student Wellbeing Strategy, launched in June 2017, by providing content supporting and enhancing the social, cultural, community, health and wellbeing needs of international students.
“NauMai NZ is a distinctively New Zealand initiative, and will contribute to setting New Zealand apart as fully committed to the wellbeing of international students and ensuring they have a great experience here,” said Hayley.
“Stay tuned for announcements over the coming months – we will be sharing more once NauMai NZ is confirmed.”
