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Students around the globe join New Zealand summit
Kicking off this week with seminars on the space economy and mechanisms for social change, and the human cost of climate change, the online global workshop connects a diverse group of potential international students to help them connect, collaborate and shape their future.
ENZ’s Deanna Anderson, Business Development Manager says the project offers ENZ a great opportunity to learn more about the motivations of learners from new markets while offering the students involved a unique digital engagement with New Zealand.
“It’s a two-way learning experience that explores the futures of our next generation of learners while offering them a window into New Zealand’s unique way of problem solving.
“The aim is to create an inspiring initiative that engages hundreds of students and allows us to use their insights to better understand the future of our next generation of learners.
“Each student has the ability to offer insight that could help shape a more personalised, meaningful, relevant and uniquely New Zealand education experience.”
The summit involves 12 expert speakers who are presenting six online seminars on topics ranging from sustainable design to social entrepreneurship to climate change.
“After the seminar series, the students will be involved in a co-creation weekend where they will work as part of 65 online challenge groups to discuss solutions to some of the planet’s most pressing issues such as energy production, waste as a resource and the future of human survival.”
Deanna says this pilot research project will provide invaluable insights for New Zealand’s international education sector that will inform the direction of future industry innovation.
For more information or to join the webinars, visit https://www.emergingfutures.co.nz/
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Kiwi schools hit the road in the Philippines
Led by a team of ENZ staff, the group made the journey through Manila and Cebu over one week in September in a (very cosy) ENZ bus.
Desiree Lee, ENZ’s Market Manager, Malaysia and Philippines, said it was great to see the camaraderie shared by New Zealand providers and the shared vision of promoting New Zealand education to the world.
“We had a blast hosting our energetic providers from the university, ITP, PTE and school sectors across the Philippines. We braved the Manila traffic together, met with more than 200 international school students whose interests ranged from medicine to creative writing.”
The providers had another chance to meet school counsellors, New Zealand alumni and parents at the ENZ Networking Night hosted by Ambassador to the Philippines, David Strachan, at the Official Residence.
“Most Filipino students considering study abroad are from the private education network and, to attract these students to New Zealand, we have to be prepared to compete against strong brand names like there are in the US,” explains Desiree.
“The US is the most high-profile study destination for Filipino students, with a very active in-market presence including many Ivy League names such as Stanford University.
“Targeted activities such as the Schools Roadshow is a chance to get some face time with these students and present our unique offering.”
The tour of the Philippines was capped off with an oversubscribed agent seminar in Cebu, where Immigration New Zealand gave key market updates.
“They revealed that Cebu, Quezon City, Metro Manila, Davao del Sur and Cavite are the top five regions where student applicants are coming from.
“INZ also highly recommends the use of its online application platform which is far more cost and time efficient.”
New Zealand providers included Carmel College, Rangitoto College, University of Auckland, Massey University, ACG Education, Ara Institute of Canterbury, Southern Institute of Technology, Toi Ohomai, WelTec & Whitireia, Eastern Institute of Technology, Manukau Institute of Technology, Nelson Marlborough Institute of Technology, and more.
Braving traffic in Manila on the ENZ Bus
At the Chinese International School Manila
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CONNECT webinar series – A digital update
Richard Kyle, ENZ Business Development Manager, says the first CONNECT webinar later this month will provide an update on ENZ’s digital work programme.
It will cover what the different streams of work are, how they work and, most importantly, what education providers can do to make the most of them.
“The webinar will delve into how our tools can assist your institution to track and measure referrals. It will also be a chance to ask any burning questions or to clarify any aspects you or your institution may have,” says Richard.
“We’ll also talk about some new products we’re developing including an ENZ chatbot, an Outcome of Visa indicator, and ENZ global digital campaign plans for 2019.”
The webinar will be relevant to international staff as well as those who work in digital, marketing or admissions teams.
The webinar will run on Wednesday 24 October from 2.00-3.30pm.
Please note: This webinar is only open to representatives from New Zealand education institutions, government and regional partners.
Check out future editions of E-News for further CONNECT webinar updates.
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Around the world in five
UK
ELT sector concerns over rising agent costs
English language training institutions have voiced concerns that the rising commission rates of education agents are making it unsustainable for schools to pay.
GLOBAL
Bilingual education – a competitive advantage
Offering students a bilingual education could be key to improving access to higher education, provide opportunities to study abroad and improve future job prospects in an increasingly globalised world.
SOUTH KOREA
Fourth straight year of strong international student growth
Enrolments from Viet Nam are a strong factor in South Korea’s overall international student growth of nearly 70 percent since 2014.
BRAZIL
EMI courses in Brazil grow to more than 1,000
A growing number of higher education institutions in Brazil are recognising the importance of offering English as Medium of Instruction courses, with the number of EMI courses rising from 671 in 2016 to over 1,000 in 2018.
CHINA
The consolidation of private higher education
With more than 740 private higher education institutions in China, and thousands of private vocational schools, China’s fragmented private higher education industry is expected to undergo a wave of consolidation over the next decade.
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Around the world in five
GERMANY
Student housing prices increase up to 70 percent
Growing student demand for housing in large cities and rapid rise in property prices due to better quality of new buildings are major reasons for the price increase.
UK
University of Birmingham opens door to Chinese students with gaokao
The University of Birmingham will accept the gaokao exam for Chinese students wishing to join its undergraduate courses in 2019 in place of A-levels or the International Baccalaureate (IB) diploma.
ISRAEL
$118 million programme announced to attract international students
Israel’s Council for Higher Education has announced a plan to spend $118 million to attract international students, with a target of doubling the number of international students to 24,000.
CANADA
International students transform Canada's schools, immigration
More than 500,000 international students are expected to study in Canada this year, and those who want to stay after graduation will make up 40 per cent of the country’s economic-class immigrants.
JAPAN
Robots to help teach English in Japan
The Japanese government will trial the use of robots to teach English in 500 schools to improve its population’s English proficiency as it prepares for the 2019 Rugby World Cup and Olympic Games.
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Minister Hipkins welcomes new Board members
During the meeting, Minister Hipkins shared his views on the importance of the new International Education Strategy, ENZ’s role and how international education fits within the Government’s plans for a modern and prosperous New Zealand.
John Goulter, ENZ General Manager, Stakeholders and Communications, said the meeting was a good opportunity for the new Board members to hear directly from the Minister what the Government’s priorities are for the sector.
“Each Board member brings a great deal of experience to the Board and fresh perspectives to ENZ’s work yet it’s equally important for them to understand the Government’s position and what Minister Hipkins sees as their role.”
There was general agreement at the meeting that launch of the new Strategy reflected international education’s importance as an export sector for New Zealand, with ample opportunity for providers to grow the value of the sector around the world, he said.
Also discussed was the interface between international education and immigration, the future of the global international education market and the importance of showing how international education contributes to New Zealanders’ wellbeing.
International education’s importance to New Zealand’s bilateral relationships and the desire to see more New Zealanders studying overseas as part of their studies was also covered.
Read more about the ENZ Board members here.
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Wellington awards recognise inspiring students
This year’s awardees came from intermediate, secondary and tertiary levels, and included the founder of a bilingual tutoring programme for international students, the founder of the Asian English-Speaking Club at Victoria University of Wellington and the official pianist at the 44th International Viola Congress.
They were selected for a range of achievements from academic excellence, community engagement, to leadership and sport, with each winner receiving a trophy, certificate and tickets to a Wellington experience.
MP Paul Eagle, WREDA CEO Lance Walker and WREDA’s Talent, Skills and Education Manager, Brook Pannell, were on hand at the ceremony, alongside a group from Wainuiomata High School and Kuranui College who performed Kapa Haka for the guests.
Brook said he was thrilled to be on hand at the ceremony to acknowledge the achievements made by some of Wellington’s young talent.
“International students make a powerful impact in their communities, and these awards reflect the great contributions they make in Wellington.
“It’s a unique, modern and compact city where international students can feel at home, gain life skills in a safe city, and make friends.”
Chinese international student Benjamin Lin, 18, received a Leadership Award for his achievements. As the youngest ‘authorised’ writer in his home country, he’s published two books and opened a writing school to raise money to study at Wellington High School.
“Thanks to my father I loved reading and writing. My teacher at the time encouraged me to publish some of my poetry when I was around 10 in the form of a book. People really liked my work and it gave me the confidence to keep going,” says Benjamin.
In 2015, Benjamin decided to progress his education in Wellington, and settled on Wellington High School. He funded his international study by tutoring students in writing.
“I wanted to come to Wellington because it’s a smaller, modern city where I could improve my English.
“In Wellington, I’ve appreciated having more time with my teachers and working on my English,” says Benjamin.
Award winners:
Academic excellence
- Nam-Phuong Ho, Victoria University of Wellington (Viet Nam)
- Yukiko Kuboshima, Victoria University of Wellington (Japan)
- Khoi Nguyen, Te Aro School (Viet Nam)
- Zihan Wang, Wellington Girls’ College (China)
Alumni
- Zilong Li, WelTec (China)
Community engagement
- Hanna Aulia, Victoria University of Wellington (Indonesia)
- Ashley Cao, Victoria University of Wellington (Viet Nam)
Creativity
- Gabriela Glapska, New Zealand School of Music (Poland)
Leadership
- Benjamin Yin, Wellington High School (China)
- Simran Bechan, Samuel Marsden Collegiate (Fiji)
- Nur Natasha Faziera Mohd Fadzil, Victoria University of Wellington (Malaysia)
Sports
- Mohammad Zahirul Amin Mohd Azam, Victoria University of Wellington (Malaysia)
Internationalisation
- Samuel Mathew, Wellington College (New Zealand)
- Jordan Anderson, Victoria University of Wellington (New Zealand)
Internationalisation Employer Award
- InterContinental Hotel Group
Click here for full details of the winners.
The awards were developed as part of WREDA’s Wellington International Student Growth Programme (WISGP), which aims to double the number of international students arriving in Wellington by 2025, enhance the student experience and build pathways to employment in Wellington.
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Are you making the most of IntelliLab?
ENZ’s Intelligence Manager Andrew McPhee encourages all New Zealand education providers working in international education to make the most of this resource.
“International education professionals want to be as informed as possible before making important decisions – IntelliLab should be your go-to source,” he says.
IntelliLab is free, easy to access and provides the latest information on student numbers and trends, market information, industry valuations, research, and insights on developments such as the recent downturn in new Chinese students, to help industry make informed decisions.
“It also includes exclusive content – while the summary dashboards and most infographics are available for anyone to download, the reports and insights are only available to registered New Zealand government officials and international education providers.
“The interactive numbers tools in particular are popular with users, such as TED (The Enrolments Data), as it enables providers to analyse student numbers over the past five years by their key markets, sectors, and region,” Andrew says.
Christchurch NZ Programme Manager Bree Loverich says the data from IntelliLab is a key source of support for the work she does at a regional level.
“We are increasingly asked to provide data insights at a moments’ notice for various stakeholders and to support business cases for our student visitor activities, major events, talent attraction and retention.
“The support and quality of data provided by ENZ’s intelligence team is outstanding. They have always provided quality insights and analysis to support our efforts to make informed decisions and projects that benefit industry and the student body.
“They have also made it possible for me to articulate the value of the industry to key influencers in the region. It’s a service that the region has come to trust and we could not be successful without it.”
Recently added publications include:
- Monthly visa summaries and the interactive visa tool updates
- New Zealand Education system at a glance (OECD and MOE updates)
- Regional student number data cubes
- Economist Intelligence Unit country, region, and city reports
- 2018 Student numbers interactive tool
- 2018 Enrolments by level and field (SDR providers only)
- Market update webinars
- Viet Nam schools sector implementation plan
- China market trends -FSV decline report
Soon to be added publications will include:
- 2018 valuation of international education delivered in New Zealand
- 2018 valuation of education exports from New Zealand
- Valuation infographics
- Regional infographics
- Sector factsheets
- Market factsheets
You can access the IntelliLab registration page here.
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Six million students look to NZ's teachers in digital campaign
On 8 October, ENZ launched Future Proof 2.0, the second iteration of its successful “Future Proof” marketing campaign from earlier this year, which raised awareness of New Zealand’s #1 ranking in the Economist Intelligence Unit’s Worldwide Educating for the Future Index.
Philippa Brown, ENZ’s International Digital Content Manager, said the new campaign aims to personalise the ranking by showcasing the teachers and academics who make New Zealand’s education system world leading.
“Brand research has shown that teacher quality is an important factor in decision making – so the campaign’s central message is: Our teachers lead the world in preparing students for the future.
“By creating campaign videos, profiles and photos of our teachers and the ways they work to encourage and challenge their students, we hope to attract more international students seeking that same learning environment.”
The campaign will run over eight weeks across 14 of ENZ’s strategic markets, and has already reached over six million students and attracted close to 4,000 to sign up to our database.
“These prospective students receive a series of emails that further tell New Zealand’s education story and encourage them to register for My StudyNZ, where they can find study programmes aligned to their interests, and connect directly with New Zealand institutions and agents.
“Future Proof 2.0 offers a fantastic opportunity for New Zealand providers to increase the impact of their own marketing by aligning their activities with the campaign. For example, they can highlight their region’s or institution’s teachers while the campaign is running.”
Providers can access free Future Proof 2.0 assets in The Brand Lab, including videos, imagery and other content.
Click here for more detailed information on the campaign approach, key messages and how you can make the most of this campaign.
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Kiwi educational publishers promote NZ at Frankfurt fair
Running over five days in early October, the Frankfurt Book Fair saw publishers, agents and authors from all over the world converge to deal in rights and talk books, with many opportunities to forge new publishing relationships.
This year, nine publishers from commercial and educational areas of New Zealand publishing shared the collective stand under the PANZ (Publishers Association of New Zealand) banner, with ENZ proudly sponsoring Dame Wendy Pye, Sunshine Publishing; Tracy Strudley, Global Education Systems Ltd; and Nicola Smith, Essential Resources.
New Zealand publishers have steadily cemented a firm and respected place at the fair, riding high on the back of being Guest of Honour in 2012.
PANZ President and Publisher at Oratia Media, Peter Dowling said the support from Creative New Zealand and Education New Zealand has helped them to promote New Zealand literature and educational publishing internationally.
“With help from these two agencies, we’ve worked hard to expand New Zealand’s global presence over the last year, adding two new book fairs to our roster alongside Frankfurt — the Bologna Children’s Book Fair in March, and the Guadalajara International Book Fair in November.”
For many educational publishers, these fairs are key platforms to launch globally. To help educational publishers prepare for these opportunities PANZ, supported by ENZ, will host a free networking lunch and workshop in Auckland focussing on export rights. This will be a valuable opportunity for educational publishers interested in extending their international reach, and is open to non-PANZ Members.
If you’re interested in the global opportunities for educational publishing, please connect with PANZ at admin@publishers.org.nz or with ENZ’s Business Development Manager Annabel Robertson at Annabel.Robertson@enz.govt.nz
