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  • Southern Institute of Technology cultural education exchange introduces Aotearoa to Kansas

    When Covid hit, the Southern Institute of Technology (SIT) knew that it was well placed to engage with its students digitally, as it already had a well-established distance learning faculty. The next move was to look at how that capability could be used for international education.

    Using distance learning for cultural education internationally

    Beyond widening its offering of fees-based online courses, SIT understood the value of establishing cultural exchanges which would engage current learners and potentially generate interest from future learners, says Study Abroad and Partnership Officer Whitney Irwin. She worked in collaboration with the School of Business faculty to set up the cultural exchange between SIT students and those at Johnson County Community College (JCCC) in Kansas, USA. “Being able to create buy-in and have a motivated faculty to get partnership projects across the line is the key to success. SIT has a wonderful culture, and we have all worked together to reorientate our international strategy for the greater good of SIT and our wider community.”

    Experiencing New Zealand Life from afar

    Twenty-five JCCC Economics students asked to be involved out of a class of sixty, reflecting a desire to learn about far-flung New Zealand, meet global peers and to try something new. From SIT, 23 Management students and 28 Communications students took part, with both groups of students using the interactions to produce assessed work.

    “Our aim was to allow US students to see New Zealand life and get a taste of who we are, what we do, and how do we do it, with the bonus that it could also lead to the opening of doors for students to visit New Zealand, and vice versa,” says tutor Selena Coburn.

    Using Zoom, Snapchat, and Instagram, students interviewed each other to learn about our different cultures, looking at differences in communication, lifestyle, politics, and making economic comparisons. Minimum wage, average house prices, and everyday living costs were compared, what the US and NZ dollar bought, and who was actually better off overall.

    They learned about New Zealand’s response to the Covid-19 pandemic, rural life, Māori culture, the filming of the Lord of the Rings film trilogy, our outdoors lifestyle, and our connections with Australia. They also explored more personal subjects - relationships, music preferences, religious beliefs, parental expectations, and what they did in their spare time.

    “The Kansas students now have a real sense of the kind of people we are,” Ms Coburn says.

    Creating opportunities with a cultural education exchange

    Digital collaboration also presents an opportunity for students, both in New Zealand and offshore, who could never afford to travel or would be uncomfortable leaving their home country, to still experience the cultural exchange which international education offers,” Ms Irwin says.

    “It builds confidence and familiarity with a destination such as New Zealand which may encourage the students to travel here for study later on.”

    And this has proved to be the case, with six Kansas students already saying they are keen to come to New Zealand.

    “All going well, the intention is to host JCCC students here at SIT in 2023.” Ms Irwin says she expects the changes in the ways education is being delivered will continue well into the post-Covid environment.

    “Virtual exchanges are a fantastic collaboration of ideas, which can lead on to the development of other educational products and services.”

  • Student stories

  • Successful agent engagement and student recruitment drive in Malaysia

    The events aimed to gauge student interest in studying in New Zealand and deepen collaboration with education agents and schools.  

    To kick off the series, in early March, ENZ and representatives from New Zealand universities co-hosted a morning tea information session and focus group for Malaysian education agents in Kuala Lumpur.  

    The session promoted the ENZ resources available to support agents, and representatives from University of Auckland, University of Canterbury, Massey University, University of Otago, and University of Waikato led a discussion exploring key messages that resonate with Malaysian students and parents, understanding the factors influencing destination choice and brainstorming strategies to strengthen New Zealand’s brand visibility.  

    The event brought together 11 agencies from across Kuala Lumpur.   

    Co-funded agent activity 

    ENZ supported three key education agencies from across Malaysia to undertake co-funded student recruitment activity.  

    In Selangor, AECC Global Malaysia and ENZ hosted a mini-booth fair at HELP International School – giving students the opportunity to interact directly with representatives from Auckland University of Technology, the University of Auckland, the University of Canterbury, University of Otago, and the University of Waikato.  

    The mini-booth fair at HELP International School.

    The mini-booth fair at HELP International School.

    Over to Shah Alam, SELSET Education partnered with INTEC College to host an information session showcasing eight of New Zealand’s tertiary institutions.  

    INTEC College students heard from the Auckland University of Technology, the University of Auckland, University of Canterbury, University of Otago, University of Waikato, Southern Institute of Technology, Nelson Marlborough Institute of Technology and pathway provider, University of Canterbury International College.  

    Around 100 students were in attendance, and the session was followed by an opportunity for students to chat further with the study providers on show.    

    Students at INTEC College exploring New Zealand tertiary education study options.

    To close out the co-funded activity, ENZ made its first official visit to East Malaysia since before the pandemic. 

    ENZ and JM Education partnered to lead a series of school visits in late April Kota Kinabalu, Sabah.  

    Around 400 students attended information sessions across three schools. The events were led by the University of Auckland and University of Otago at Kota Kinabalu High School, Sekolah Menengah Sains Sabah, and Maktab Nasional. 

    Attendees of one of the information sessions.

    ENZ Market Manager for Indonesia and Malaysia, Naluri Bella, said that partnering with agents for co-funding targeted activities helps enhance both agents and students’ awareness and understanding of New Zealand’s unique education offering.  

    “These collaborations not only build trust and commitment among agents but also positions New Zealand as a competitive and credible choice for Malaysian students,” she said.   

     

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