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Register now for ENZ’s East Asia/Japan/Korea market sentiment webinar series
For the past few months, Education New Zealand’s East Asia team has been conducting research to develop ‘Market Sentiment’ findings for each of the region’s seven focus markets.
The research has been developed through interviews and surveys with key in-market stakeholders such as agents, students/parents, local institutions and local government partners. We’ve also conducted desktop research and leveraged reports from external research agencies.
Based on the findings, ENZ has developed activities and identified opportunities in which we can now work collaboratively with industry and other government agencies to realise.
Some of the key insights have been distilled into individual one-page market updates which can be found on ENZ’s IntelliLab platform:
To deliver the full research insights, we will be hosting a series of webinars for our New Zealand industry colleagues (including Q&A sessions) on the following dates:
Tuesday, 28 July (3pm NZ time)
Vietnam/Philippines
Wednesday, 29 July (3pm NZ time)
Japan/Thailand/South Korea
Thursday, 30 July (3pm NZ time)
Indonesia/Malaysia
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Meet the team: John Goulter
Could you please outline your own role and the role of the Stakeholders and Communications team?
The Stakeholders and Communications team looks after the part of ENZ’s work that intersects with key external groups – such as other government departments, Ministers, Parliament and, through our various channels, the people of New Zealand.
We try to get all those influences lined up in support of international education. Right now, thanks to COVID-19, there is more external focus on international education than there has been for years. We try to ensure it’s well-informed.
How has COVID-19 impacted your team’s work, and what work do you have ahead of you with the recovery?
Sometimes it seems like we have done nothing else since COVID-19 appeared on the horizon way back in January.
It has brought to the surface some long-running issues about international education. It’s an opportunity for us to show leadership in outlining the future role of the sector, and developing interesting new approaches.
John with ENZ Field Director - North America Lewis Gibson in Washington DC.
Can you tell me a bit about your professional background?
I was a journalist for a long time, mainly reporting politics from the Press Gallery in Parliament.
I loved that at the time but I moved into public affairs roles because after a while in journalism I wanted to be influencing the way things happen, rather than just writing about them.
Journalism is now changing totally, like many sectors are. Some new models are emerging, but it’s a struggle in a country the size of New Zealand.
What do you enjoy doing in your free time?
I like running and travelling and live music. So I’m not having a great year. Most running events have been cancelled or postponed, and so have all the concerts I had booked for.
I listen to some podcasts, mainly about running and politics in the United States. It is hard for us to fathom the depth of the COVID-19 crisis they are going through.
I actually liked a lot about our lockdown. It was good being a little family unit at home. I loved running on nearly empty roads. I took up Zoom yoga classes with my daughter in Christchurch. I wonder about what the new reality is going to look like for us all.
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Introducing Team AMEE
The Americas, Middle East and Europe team (AMEE) will be led by Regional Director Amy Rutherford.
Bronwyn Shanks has now taken on the role of Special Adviser – Special Projects, Europe and the Middle East. Suzan Mozher remains in her role as Market Manager/Deputy Education Attaché, based at the New Zealand Embassy in Riyadh, Saudi Arabia.
The re-allocation of the Middle East was for pragmatic reasons – primarily, to even out the workload between our two international teams. There is also only a one-hour time difference between Suzan in Riyadh and Vienna, where Bronwyn is based.
“I’m looking forward to working with our partners in the Middle East,” Amy says. “Please contact either me, Bronwyn or Suzan if you’d like to discuss any development ideas or issues to do with the region.”
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MyStudy NZ WeChat mini programme gets a refresh
MyStudy NZ is our intelligent matching tool which matches prospective students to courses and institutions in New Zealand based on a set of questions and areas of interest. It can be found on www.studyinnewzealand.govt.nz for our western markets.
However, for our China market who predominantly use WeChat, we developed a mini programme for them in November 2018.
The new version of the mini programme continues the original smart matching, but is more user-friendly and personalised, making it easy for students to obtain official information about application.
How is 2.0 better than 1.0? We believe it’s better in eight different ways:
- Social sharing enabled – Prospective students who come across their dream school can now share it to a WeChat friend or group chat immediately. The recipient can open the mini programme and view the details of the school as well.
- One-click authorisation – Students won’t have to fill in all the details to become a member anymore. With one click, prospective students can authorise their WeChat accounts to become registered MyStudy NZ members.
- Clear living costs displayed – Once prospective students get a match, they can expand and view the annual living costs in a pop-up window.
- You can see the latest content with added filter – Without registering, students can view the latest OA articles and filter based on views or posting date.
- UX (user experience) optimisation – Users can now choose paths when entering the mini programme.
- Complete UI (user interface) update – To remain consistent with the refreshed ‘I am New’ brand.
- New notifications – Push notifications will be sent to remind students to register, do course matching, bookmark favourite schools and talk to them.
- Speed optimisation and no more errors – We have done some coding optimisations and upgraded our server so the mini programme will load faster and users shouldn’t receive any more error messages.
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English New Zealand announces new chair
Darren, who is the managing director and co-owner of Languages International, previously served as English New Zealand’s chair from June 2012 to 2015.
English New Zealand chair Darren Conway.
“I was planning for something much more relaxing than stepping back into the chair’s role at English New Zealand,” he said.
“But these are unprecedented times and I’m happy to take up the challenge. I hope that my experience and advocacy can help English New Zealand lead the sector out of the current crisis. We can make a useful contribution to the recovery of the New Zealand economy, but we need both judicious and timely support and clear communication from the government, and that’s where our initial focus will be.”
English New Zealand say they greatly appreciate the contributions that Wayne, also the group principal for ICL Education, has made during his tenure.
“It has been a privilege to represent the 22 members schools and I have appreciated the opportunity to engage with government and non-government stakeholders, raising the awareness of what we do and advocating on members’ behalf,” Wayne said.
“We have long argued that our quality and experience be recognised by government agencies in a meaningful way - in the way the export education levy is determined, in the way our sector is quality assured, and in the way our English language courses are categorised.
“To that end, I was very pleased by the recent cabinet paper proposing legislative changes allowing for recognition of ELT as a separate sub-sector and opening the door to achieving these goals.”
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Techweek 2020: a festival of innovation
Techweek is the premier event of the NZ Tech Alliance, attracting 49,000 people across New Zealand last year.
This year’s festival comes at a critical time for the international education sector as institutions look to diversify their international education with the help of technology and the internet.
Anyone can join up to the virtual events taking place from 27 July-2 August.
ENZ is participating in the following events:
Techweek TV
ENZ has secured a slot on TechweekTV on a panel entitled Physically distant, virtually connected; recreating the New Zealand education experience online, streaming online at 2:30pm on 30 July (NZT).
It will feature ENZ director of platforms and campaigns, Euan Howden, and senior market manager Misa Kitaoka; Jason Mangan, chief technology officer and co-founder of University of Auckland’s lean start up – Connected Experiences; and CRO of Education Perfect, Tim Vaughan.
They’ll explore how to recreate the New Zealand education experience in a COVID-19 environment. The panel will be chaired by director of ATEED, MIT and Unitec Ziena Jalil. Ziena sits on the Boards of Auckland Tourism, Events and Economic Development (ATEED), Manukau Institute of Technology (MIT), Unitec, and the Cancer Society Auckland Northland.
EdTechNZ Showcase
EdTechNZ will present a showcase of 24 New Zealand companies. In a series of four Zoom webinars, each company take 10 minutes to show how their products and services are changing the world and take questions from the webinar audience.
The variety of NZ companies innovating to improve educational outcomes is impressive, ranging from primary through post-tertiary, with games, infrastructure, AI, and bringing people closer together all playing a role.
ENZ business development manager Annabel Robertson will be chairing the sessions along with other EdtechNZ Board members.
Panel discussion
ENZ director of partnerships and channels Dan Smidt will be chairing a panel discussion on the role of technology in delivering enhanced customer experiences, cross-sector connections, and seamless pathways for international students, education agents and education providers.
The panel will feature representatives from Enroller, Up Education and JJL Education Consulting.
Why now? Connecting the International Education industry to survive and revive at 1pm on 31 July (NZT).
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New Zealand and Viet Nam commit to strategic education partnership
A refreshed Strategic Engagement Plan on Education was signed this week between Education New Zealand (ENZ) and Viet Nam’s Ministry of Education and Training.
The signing – ahead of a virtual leaders’ meeting between Prime Minister Jacinda Ardern and Viet Nam Prime Minister Nguyễn Xuân Phúc – marks the elevation of the two countries’ relationship to a ‘strategic partnership’ and heralds a deeper level of education cooperation.
The renewed Strategic Engagement Plan 2020-2023 will feature initiatives across education sectors in New Zealand and Viet Nam, including joint programmes in the tertiary sector, innovative education models in blended and online delivery, continued collaboration to improve institution-to-institution partnerships for English language training, and alumni engagement.
Among the refreshed plan’s proposed initiatives are innovative education models in blended and online delivery, which will be particularly relevant to how New Zealand and Viet Nam build on their education relationship in a post COVID-19 environment.
New Zealand will continue its commitment to support Viet Nam’s efforts in achieving its 21st century education objectives to produce well-trained, work-ready graduates with the skills necessary to compete in a rapidly changing global market.
ENZ Chief Executive, Grant McPherson, said the Strategic Engagement Plan’s renewal provides an important opportunity to leverage and build on the longstanding education partnership between New Zealand and Viet Nam.
“We value the vibrancy and richness that Vietnamese students bring to New Zealand campuses and communities, and we’ve been thrilled to see the growing number of students from Viet Nam choosing to study in New Zealand in recent years.
“While COVID-19 has presented us with challenges, we are looking forward to welcoming Vietnamese students into New Zealand when it is safe for to do so, including through initiatives such as the New Zealand Schools Scholarships and the New Zealand Scholarships programme for postgraduate students.”
The New Zealand Ambassador to Viet Nam, Wendy Matthews, said it was fitting to see the re-commitment to the Strategic Engagement Plan in 2020, which marks the 45th anniversary of diplomatic relations between New Zealand and Viet Nam.
“The New Zealand-Viet Nam relationship has gone from strength to strength in recent years and education has been an integral part of this growth. I am delighted to see New Zealand institutions embarking on new ventures with education partners in Viet Nam – together they are developing innovative and student centric approaches. As we celebrate 45 years of diplomatic relations in 2020, I’m confident today’s signing will serve as an effective platform to further advance education cooperation between Viet Nam and New Zealand and deliver successful education outcomes for our students.”
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Around the world in five
GLOBAL
New study anticipates shifts in enrolment and market share into 2021
A new study finds that the number of students saying they will cancel their study abroad plans in light of the pandemic has declined in recent months.
UNITED STATES
US vs China rivalry in edtech, and how Covid-19 is having an impact
China and the US dominate the global edtech landscape, each with eight unicorns out of 18 private companies with a valuation of over $1 billion.
GLOBAL
Agents increasingly valued by educators during the Covid-19 lockdown
In a flash survey of education providers conducted by StudyTravel Magazine in June, 42 per cent of respondents revealed that agents had become more important to their business during the Covid-19 pandemic.
SINGAPORE
Lessons from lockdown
Despite their countries experiencing very different COVID trajectories, teachers in Singapore and New Zealand faced similar challenges during their respective lockdowns. We spoke to teachers from both countries to find out how they kept calm and carried on.
GLOBAL
COVID-19 has accelerated the digital transformation of higher education
Very few people would have predicted that universities would face such a paradigm shift – with predominant virtual teaching and remote working bursting onto the scene – as a consequence to a global pandemic.
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PTE English for Speakers of Other Language (ESOL) Provision Fund
The $1.5 million fund is designed to help English language schools impacted by the border closure to international students.
The funding was announced in July by Minister of Education Chris Hipkins as part of the Government’s $51.6 million Recovery Plan for International Education.
The PTE ESOL Fund is part of the first workstream, which seeks to stabilise the sector while borders remain closed. Read more about the Recovery Plan.
The funding aims to help increase demand for English language training, to be met by English Language Schools. It will also help with upskilling and improving the employability of New Zealanders with English language needs, including migrant partners and dependents of New Zealanders.
The fund is being implemented by the Tertiary Education Commission (TEC).
Eligibility
To be eligible for the PTE ESOL Provision Fund, your organisation must hold a Category 1 External Evaluation and Review (EER) rating from NZQA as at 1 July 2020.
Teaching enabled by this fund may only be provided to Category A and B learners. All learners must be in New Zealand.
Read more details on eligbility
How to apply
Applications for the PTE ESOL Provision Fund are open now and will close at 5pm on Friday, 28 August.
To apply, you need to complete the form on the TEC website and send it through to the TEC Customer Group via email: customerservice@tec.govt.nz
Other considerations
For the full list of terms and conditions, including successful applicants’ reporting and monitoring requirements, refer to the TEC website.
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ISANA NZ to launch micro-course on student experience
The six-week online course will provide international education practitioners with key strategies and skills for supporting international students remaining in New Zealand and offering wraparound support for new students entering the country.
Established in 2001, ISANA: International Education Association NZ Inc is a member organisation that seeks to professionalise international education in New Zealand by offering professional development opportunities and creating a network of international education staff.
ISANA NZ has worked closely with ENZ and other Government agencies during the 2020 COVID-19 response, with a focus on student wellbeing.
“It is clear to us that specialist skills will be essential for effective wraparound support for international students and sustainable practice in a COVID-19 era. There is a need for a step-change in the professionalisation of practice to facilitate sector recovery,” ISANA NZ Executive Director,Chris Beard, says.
The International student experience micro-course is the first digital training opportunity ISANA NZ have developed. It usually runs in-person workshops; this micro-course was designed to comply with COVID-19 health guidelines.
International student experience: Orientation, integration and wellbeing begins 28 September 2020.
