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• Growing visibility of New Zealand education in Latin America

  From 12 -21 March, Education New Zealand Manapou ki te Ao (ENZ) held its first in-market, in-person roadshow in Latin America since before the Covid-19 pandemic. A total of 18 New Zealand education providers took part in the activities held in Colombia (Bogotá), Brazil (São Paulo), and Chile (Santiago), which brought together 143 representatives from 97 education agencies.

  Representatives from institutions across New Zealand’s education sector (universities, English language schools, PTEs, and secondary schools) had the opportunity to network with agents and recruit students directly, strengthening connections with strategic partners and raising the profile of New Zealand in Colombia, Brazil, and Chile.

  ENZ’s Director of Engagement for Latin America, Javiera Visedo, and Brazil Market Development Manager, Bruna de Natale, led the activities in all three countries. They provided full support to the New Zealand delegation, offering strategic information to maximise the professionals' time with Latin American partners, as well as sharing insights about the New Zealand institutions with local agents.

  Through institutional presentations, one-on-one meetings with agents from the three countries, and collaborative discussion panels, where all shared best practices and ideas for continuing partnerships and New Zealand institutions were able to advance their business relationships with local partners.

  This was also the perfect opportunity to launch the Spanish and Portuguese versions of ENZ’s Learn New Everyday marketing campaign, that was well received by agents as it provided them new assets and videos to use in local languages.

  During the South America Roadshow, some New Zealand institutions also took part in parallel events in Bogotá and Santiago, organised by ENZ in collaboration with local partners. This included a student fair and a dedicated session with private and International Baccalaureate schools, reflecting the growing interest from students and families in pursuing undergraduate studies in New Zealand.     

  

  ENZ's Director of Engagement Latin America Javiera Visedo (pictured fourth from left, bottom row) and Coordinator Simone Cocco (to Javiera's right) with roadshow participants at one of the events in Bogota. 

  

  ENZ's Market Development Manager Bruna de Natale (pictured second from right, bottom row), Director of Engagement Latin America Javiera Visedo (pictured fifth from left, bottom row) and Coordinator Simone Cocco (pictured second from right, bottom row) with roadshow participants at one of the events in Santiago. 

  Director of Engagement Latin America, Javiera Visedo, said engagement between New Zealand institutions and the Latin America market advanced significantly during the roadshow. 

  “There is no substitute for the connections and momentum we build when we meet face-to-face, and the trusted relationships we build,” she said.

  “Engagements like these are key to ensuring the sustainable growth of students from Chile, Colombia, and Brazil to New Zealand,” Javiera added.

  Feedback from education sector participants was positive. Director of Mount Maunganui Language Centre, Geoff Butler, said he wouldn’t hesitate to get involved in these events again. 

  “Post-pandemic, we were keen to have official events to reconnect with these markets - the events didn’t disappoint,” he said.

  “There were excellent opportunities throughout each event day to engage with agents not only at our desks, but informally too,” Geoff added.  

  If you’re a New Zealand education provider and are interested in learning more about the Latin America market, reach out to the team via email: latinamerica@enz.govt.nz.

  

  Attendees of the São Paulo ENZ agent event. 

  

  Attendees of the Bogotá ENZ agent event.

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• Programme A Kiwi Experience at NAFSA 2018

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• Education influencer workshops in South & South East Asia

  Held in April, the workshops were targeted at school counsellors and principals who work closely with students and were facilitated by academics from the University of Auckland (UoA) and Massey University.

  More than 40 secondary schools participated in Thailand, sending 140 teachers, principals, heads of academic departments and English departments. In Indonesia, 250 school counsellors and principals took part while in India there were two sessions for private school counsellors and principals in Delhi and Mumbai.

  ENZ’s Regional Manager East Asia, Ben Burrowes, said the workshops were a great opportunity to leverage New Zealand’s reputation for ‘educating for the future’.

  “The training focused on how New Zealand schools act as a collaborative hub for school leaders, teachers, students, family, community and industry. It also looked at global data and trends for Generation Z and how education systems must adapt to meet their uncertain future, training attendees on how they might accelerate student learning outcomes.

  “In each session, we delivered presentations on studying in New Zealand, equipping counsellors and principals with information to be better informed when discussing New Zealand as a study destination with students and parents.”

  In Thailand, local provincial education offices joined the workshops to present school engagement plans, which inspired many schools to explore partnership initiatives and professional development programmes in New Zealand.

  The Indonesian workshops were another hit and were even covered by local media highlighting New Zealand’s future-focussed and innovative delivery of education.

  In India, the workshops included sessions about studying in New Zealand led by India representatives of New Zealand universities, as well as the professional development sessions delivered by academics from the UoA and Massey.

  Attendees found the workshops informative, and offered ENZ and New Zealand university representatives an opportunity to establish relationships with premier Indian schools.

   

  

  Thailand workshop 

  

  India workshop

• NZIEC 2018 nearing capacity

  New Zealand International Education Conference and Expo (NZIEC) are selling like hotcakes and a sell-out crowd is expected.

  We also have a broad array of partners joining us for this year’s event.

  ENZ is pleased to announce that Southern Cross Travel Insurance and Vodafone New Zealand / OKNZ will be joining NZIEC as our Premium Partners.

  Vodafone is offering connectivity packages for international students that includes bonus data and calling offers as well as a greeting and translation service.

  Meanwhile, Southern Cross Travel Insurance will showcase its affordable travel insurance options for international students and their families, including for students moving into the local workforce.

  Other partners joining us at conference are:

  • IDP IELTS Australia offers IELTS testing in New Zealand and around the world. IDP has more than 80 offices in over 25 countries to assist the placement of international students in education institutions.
  • QS Intelligence Unit appears at NZIEC to showcase its expertise as a trusted source of global higher education intelligence to inform institutional decision-making. QS provides high-quality intelligence, distinctive evaluation tools and transformational insight.

  “We thank our Premium Partners and Partners for their support of our industry’s annual hui,” says Grant McPherson, ENZ Chief Executive.

  “We encourage conference delegates to connect with them in the Expo Hall during conference.” 

  Be sure to book your accommodation and confirm your registration today at www.nziec.co.nz  

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