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Thailand education expo coming in October
TIECA (Thai International Educational Consultants Association) is Thailand’s only peak body of education agents. It provides quality assurance of more than 70 agent members and ensures high counselling standards for Thai students seeking to study abroad.
The 34th TIECA Study Abroad Expo will run in Bangkok in October, where education providers will meet prospective students and network with TIECA agents for future collaboration.
Jaruwan Pongjaruwat, ENZ’s Programme Manager for Thailand, says the TIECA expo is the best agent-led event in Thailand, making it important to have New Zealand representation.
“Having New Zealand institutions join this event shows New Zealand’s commitment to the Thai market. It’s also a good opportunity for institutions to expand their connections with TIECA agents and interact with students face-to-face – especially in Thailand where agents still play a major role,” says Jaruwan.
“TIECA Expo also runs seminars on the latest insights on the Thai market, providing useful recommendations for institutions to increase enrolments.”
The Expo’s primary focus is high schools, language schools, universities and exchange organisations from New Zealand, Australia, Canada, United Kingdom, the United States and many other countries.
The 2018 Expo had around 400 visitors; 60 percent were school students looking to study abroad, and 45 percent of this group would make a study travel decision within 1-2 years.
New Zealand institutions wanting to attend must download and complete an application form and submit it to manager@tieca.com.
Date: Saturday, 26 October 2019
Venue: The Westin Grande Sukhumvit, Bangkok, Thailand
Exhibit Profile:
First Tier: High schools, language schools and exchange organisations
Second Tier: Universities, technical schools
Visitor Profile: Students, families, professors, teachers
Fees: Single Table $2,145/Table (Early bird rate due Aug 24)
Shared Table $2,789 /Table (Early bird rate due Aug 24)
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Major engagement for ENZ’s latest marketing campaign
ENZ’s first marketing campaign for 2019, New Futures Need New Paths, is focussed on expanding prospective international students’ understanding of New Zealand education and sharpening New Zealand’s brand position.
Because of this, the campaign has been designed to focus on engaging with target audiences, says Patrick Holden, ENZ’s Digital Media Project Manager.
“Already, we’ve had more than 21 million engagements with our digital paid media. This has come from 38.9 million viewers who have seen ENZ’s paid advertisements through a number of ad placements.
“We have seen an increased overall engagement rate of 12.60% compared to 8.43% for the previous Future Proof campaign, which is a great improvement! This is because we have tweaked the style and type of campaign content to that which best engages our student audience, including using new ad placements which uses custom-fit content tailored to different channels.”
The highest engagement has come from Korea, Germany and Japan. In an online website poll, more than 85% of users say they are ‘very likely’ or ‘somewhat likely’ to consider New Zealand as a study destination.
“While engagement is the campaign’s primary objective, we’re also achieving secondary objectives such as attracting new database leads, as a high volume of our audience are also engaging with our campaign landing page to find out more about studying in New Zealand,” said Patrick.
The campaign has been integrated with ENZ’s social audiences too. So far, the engagement has been positive.
A screenshot from the Study in New Zealand Facebook page.
Thank you to all our industry partners for collaborating with us on this campaign, in particular by sourcing talent.
The campaign will run until the end of May.
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Kiwi mobility in the GIC spotlight
Brett Berquist, University of Auckland Director International, says while New Zealand counts 4.5 million people onshore, another 15% of Kiwis reside abroad.
“New Zealanders travel – for work, for study and for the joy of it. The Kiwi cultural phenomena of the ‘Big OE’ is a key part of this international experience.
“In particular, New Zealand university graduates have among the highest mobility rates in the world. One in three domestic university graduates are overseas within seven years of graduation, and 41% of doctoral graduates are on their OE within five years of graduation, according to the Ministry of Education.
“Traditionally, the OE has been a post-graduation undertaking, but we see that the current generation is keen to begin their OE during study and are particularly driven by employability outcomes. Most Kiwis then return to our shores with new skills and experiences to contribute to our community and economy.”
In 2017, the University of Auckland received more than 400 applications for 10 eight-week internships in Mumbai, India. Since then, more than 100 students have participated in global internships enabled through ENZ’s Prime Minister’s Scholarships, or self-funded.
“Demand is growing for global internships among our students. They understand the value of work-based learning opportunities and increasingly can see the connection to international experience also,” said Brett.
This increasing interest in offshore learning experiences is encompassed in goal three of the New Zealand International Education Strategy – global citizenship.
New Zealand representatives from the University of Waikato, Canterbury University, Victoria University of Wellington, Auckland University of Technology and the University of Auckland will present at the GIC on their own experiences in growing participation in global internships, including perspectives from student participants.
These sessions will enable conference delegates to learn more about how New Zealand is engaging with global internships through analysis and case studies of different models for work-integrated learning being implemented across the country.
The 2019 Global Internship Conference will take place on 2-5 July, bringing together more than 300 delegates from around the world to discuss integrating employability and internships with study.
To register or to find out more about the GIC, click here.
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Kiwi students encouraged to join leadership summit
The Summit, now in its third year, is aimed at senior high school and first-year tertiary students. It is designed to celebrate the close relationship between sister cities in New Zealand and China by empowering the next generation of global citizens and leaders.
From 13 – 19 July, the students will take part in workshops and work on projects about global citizenship, social responsibility, leadership and more while in residence at St Andrew’s College. The Chinese delegation will then visit Queenstown and Dunedin while hosted by Taieri College, showcasing our southern cities over four days.
Last year’s Summit was awarded Best Youth Project 2018 by Sister Cities New Zealand.
After previously running in the sister cities of Auckland and Qingdao, this year’s event will be hosted by Christchurch, sister city of Wuhan, and has been acknowledged as an official youth event for the China-New Zealand Year of Tourism.
Further details and a registration form can be requested from summit@globalengagement.ac.nz
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Around the world in five
GLOBAL
Study abroad decision process is changing, with more factors at play
Peer reviews, virtual campus tours, videos, and cost of tuition and living becoming much more influential factors in students’ choice of study destinations.
CHINA
Students choosing from a wider pool of study destinations
While the US remains the top study destination for Chinese students, a growing number of students are choosing to study in the UK, Australia and Canada.
EUROPE
Europe a top destination for non-EU researchers
For many non-European Union scientists, a successful research project in Europe is a springboard to a career in their home country.
GLOBAL
Three ways artificial intelligence is transforming higher education
Chatbots for student support and wellbeing, robot teachers and changes to the research ecosystem are among the major ways in which artificial intelligence is transforming higher education.
TURKEY
Higher education authority lifts limit on international students
The Council of Higher Education has lifted the cap on the proportion of international students allowed to study at Turkish universities, with plans to formulate a strategic plan for international recruitment.
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Introducing NauMai NZ
ENZ Chief Executive Grant McPherson is pleased to announce the launch today of a new digital platform, NauMai NZ, to support international students as they transition to a new culture and life in New Zealand.
NauMai NZ reflects the Māori concept of manaakitanga, Grant said.
“Our culture of care and respect for all visitors is incredibly important. We are therefore delighted to launch this first phase of NauMai NZ, which supports the first six months of the international student journey, a time when students need extra help.
“We are proud that the majority of students have a fantastic, often life-changing, time in New Zealand. We want this to be the case for every student.”
The content and design of NauMai NZ is the result of research-based insight. It includes advice on working in New Zealand, culture and lifestyle, accommodation, healthcare and wellbeing services.
“Students have been telling us that they need to know where to get reliable, up-to-date information about living and studying in New Zealand, and NauMai NZ provides this.
“This is a generation that is online 24/7 – and NauMai NZ has been designed to provide useful information at their fingertips.”
The first phase of NauMai NZ provides a trusted government source of information that students need in a clear and accessible way. Ultimately, the platform will provide personalised support for students throughout their study, extending beyond graduation to work and a career.
“It is a privilege to host visiting students and we all have a responsibility to look after them.”
The New Zealand International Education Strategy 2018-2030 was launched in August 2018. NauMai NZ aligns with an action in the Strategy – to improve the availability of clear, timely and customer-focused information about education and immigration to students and providers.
NauMai NZ also embodies the objectives of New Zealand’s International Student Wellbeing Strategy by providing content connected with the social, cultural, community, health and wellbeing needs of international students.
The development of NauMai NZ is being led by ENZ in collaboration with Immigration New Zealand, Ministry of Business, Innovation and Employment, Ministry of Education, and the New Zealand Qualifications Authority.
The platform is fully integrated with ENZ’s wider digital ecosystem, including its platform and analytics capability, providing a new layer of support for the international student journey.
Visit NauMai NZ here: https://naumainz.studyinnewzealand.govt.nz/
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US student Fox Meyer has received a $5,000 Think New Grant for his research.
A Bachelor of Science student at the University of Otago, Fox’s research is looking at how South Dunedin's geology will change over time and respond to dramatic events such as earthquakes – in particular, how the harbour water flow will impact South Dunedin.
“South Dunedin is built on reclaimed land, meaning the land had to be significantly modified by humans to accommodate our support infrastructure and housing,” said Fox.
“Instead of trying to deny ground water its natural course, I’ve set out to help explain how to balance living in South Dunedin while allowing that water to flow freely beneath our feet.”
Fox’s research earned him a Think New Grant, administered by ENZ. The $5000 grant supports international students working on innovative research or study projects in New Zealand.
Along with his supervisor, Dr Virginia Toy, Fox is planting water sensors in Otago Harbour in order to understand how water flows between the inner harbour and the porous sediments of South Dunedin.
The pair currently have three sensors and will use the grant to purchase more, which will expand the scope of the project.
ENZ’s Chief Executive, Grant McPherson, said Fox’s application was a stand-out entry in a very strong field.
“We had 61 applications, and it was extremely difficult to choose the winner. There was an amazing range of very high-quality applications,” said Grant.
“In order to create a better future for New Zealand, we need new approaches and solutions. Our education system, and Kiwi culture more generally, encourages creativity, innovation and critical thinking – and this brings some exceptional international students here to help us with this.”
A total of 2,732 international students from the US studied at New Zealand universities in 2017, up nine percent on 2016.
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Consultation on NCEA offshore delivery
The proposal would close a legislative loophole which allows private schools and tertiary education providers to award NCEA offshore.
Exceptions would be made to allow the continued awarding of NCEA through Te Aho o Te Kura Pounamu for domestic students based offshore, and where government relationships exist to support it (such as in the Cook Islands and Niue). Where tertiary education providers are awarding standards that lead to other qualifications as well as NCEA, they will continue to be able to award standards leading to those other qualifications.
As NCEA has been developed for a New Zealand context, it is not readily transferable internationally. Therefore, awarding NCEA for study done overseas would present difficulties in moderation and quality assurance, which could create risks to the quality and international credibility of NCEA qualifications.
The Ministry would like to hear your views on this proposal.
Click here to download the NCEA Consultation Document.
To have your say, email your submission to legislation.consultation@education.govt.nz
Consultation closes 14 June 2019.
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Register for ENZ’s market intelligence webinar
The webinars offer local market updates and insights, competitor analysis, external expert views relevant to the secondary and tertiary sectors, as well as updates on ENZ’s upcoming promotional activities and Immigration New Zealand visa processing.
ENZ’s Director Asia, John Laxon, said the China industry webinar is a great opportunity for New Zealand education providers to receive local in-market intelligence from ENZ staff and independent in-market experts, which will ensure organisations’ in-market recruitment efforts are well targeted.
“Our 2019 webinar series will provide market insights and updates from across the Asia region, taking into account the strong industry interest in the 2018 series.”
Please register below:
China webinar 29 July, 10am local time/2pm New Zealand time
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Education influencer workshops in South & South East Asia
Held in April, the workshops were targeted at school counsellors and principals who work closely with students and were facilitated by academics from the University of Auckland (UoA) and Massey University.
More than 40 secondary schools participated in Thailand, sending 140 teachers, principals, heads of academic departments and English departments. In Indonesia, 250 school counsellors and principals took part while in India there were two sessions for private school counsellors and principals in Delhi and Mumbai.
ENZ’s Regional Manager East Asia, Ben Burrowes, said the workshops were a great opportunity to leverage New Zealand’s reputation for ‘educating for the future’.
“The training focused on how New Zealand schools act as a collaborative hub for school leaders, teachers, students, family, community and industry. It also looked at global data and trends for Generation Z and how education systems must adapt to meet their uncertain future, training attendees on how they might accelerate student learning outcomes.
“In each session, we delivered presentations on studying in New Zealand, equipping counsellors and principals with information to be better informed when discussing New Zealand as a study destination with students and parents.”
In Thailand, local provincial education offices joined the workshops to present school engagement plans, which inspired many schools to explore partnership initiatives and professional development programmes in New Zealand.
The Indonesian workshops were another hit and were even covered by local media highlighting New Zealand’s future-focussed and innovative delivery of education.
In India, the workshops included sessions about studying in New Zealand led by India representatives of New Zealand universities, as well as the professional development sessions delivered by academics from the UoA and Massey.
Attendees found the workshops informative, and offered ENZ and New Zealand university representatives an opportunity to establish relationships with premier Indian schools.
Thailand workshop
India workshop
